IKI CHIC: How do they come up with new fashion every week?
“Don’t be into trends. Don’t make fashion own you, but you decide what you are, what you want to express by the way you dress and the way to live.” —Gianni Versace
It’s one of the best statements that define what fashion means. It’s said that the first impression is the last, but in this world of evolving fashion, this statement is partially true. Do we have a single constant homogeneous mood? Or is our every day is the same as the previous one? No right? Then why should we wear the same fashion all the time? Our fashion defines our personality and speaks for us to the people we meet. It’s said that the more confident we are in our clothes the more confidently we stand out in the crowd, it reflects our mood. The fashion statement we wear defines each part of our persona.
But where to find the latest fashions? Where do we get the clothes of the topmost quality? Where to find the brands who constantly keep updating their fashion? Who can redefine the stereotype of Grey suits for corporate meetings? Who can change the same old look into an elegant and statement for itself fashion?
The answer to all these questions is IKI CHIC. One of the top brands that come up with top trending, comfortable, and eye-catchy fashion that itself makes a statement. IKI CHIC is the one-stop solution to all the fashion crises a lady faces.
Additti Jain is the founder of Iki Chic. She is a seasonal entrepreneur who is a Fashion graduate from Pearl academy. The idea to open an evolving fashion destination to all the women around the world who are fashion enthusiasts came when she was reading the book IKIGAI. That’s how IKI CHIC- absolute Panache came into existence. The name itself speaks for the brand’s motto, as IKI CHIC means finding the style in you, and Absolute Panache means unique fashion. The brand believes in finding the unique Fashion for yourself.
IKI CHIC is a brand made by women, made for women, and managed by women. This brand brings High street Fashion along with the Indian culture thus making it the best of both worlds look. They offer the latest fashion every week as their team takes inspirations from international runways, celeb looks, etc, they do so by exploring brand launches across the world with the help of which they bring top fashion trends with versatility and many styling options for their customers. They take suggestions and recommendations from the world’s finest designs, and as a result, they even launched a Premium collection called IKI Premium and a new collection namely IKI BASIC. The brand offers a wide category range starting from dresses, tops, tees, pants, loungewear, active wear, winter wear, etc.
IKI CHIC has tie-ups with major E-Commerce giants like Amazon, Flipkart, Myntra, and Ajio to spread their fashion across the world with free deliveries for their loyal customers. To compete with High-end brands IKI CHIC have collaborated with famous Bollywood stars like Urvashi Rautela, Hina Khan, Moni Roy, Shamita Shetty, Karishma Tanna Rakul Preet, Amyra Dastur, Neeti Mohan Krystle D’souza, and Anushka Sen. IKI CHIC has been collaborating and sponsoring some of the top Broadcasted reality shows like Big Boss, Too Hot To Handel, Khatro Ke Khiladi and Zee Comedy show, also they have been style partners of different Music Albums. They have 25k and counting satisfied customers and they have managed to put up a smile on each and everyone one of them which speaks itself for their brand value. It has been a year that Additti Jain has launched and successfully led her company IKI CHIC in the fashion industry, and within just one year in this industry, they have seen a lot of glories and positive responses from their loyal customer. This successful first year itself is the silver lining to IKI CHIC’s growth.
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