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Indian-origin global fashion brand ‘Jyo Shop’ to have its first store launch in August in Mumbai

The myriad forms of embroidery designs remain a timeless classic in India. Every state and region has its unique style and culture. The needlework done for ornaments and apparel is diversified depending on stories and the culture of that particular state. With the handcrafted designs ensuring luxury, many fashion labels have made their mark on a global scale. One of the prominent names from India is ‘Jyo Shop’ that has been making waves for quite a long time now.  
 
‘Jyo Shop’ that has got unique embroidery designs of outfits, jewellery and accessories are now all set to have its one-of-a-kind store in Mumbai. Yes! You read that right. The women’s fashion label will have a grand opening in Mumbai soon. It is believed that the fashion outlet will be launched in the second week of August at Juhu Tara Road in Mumbai.  
 
Having a wide range of collections, ‘Jyo Shop’ has already built its presence over the digital domain. The beautiful designs showcasing its royal Indian fervor have left the audience spellbound across the globe. The fashion brand has already got international outlets in Cannes, Monaco, Milan and Paris. Catering majorly to women of all age groups, the brand has created a niche of selling handcrafted products with its major highlight on the richness of the ancient Indian culture.
 
Behind bringing this brand into existence is a highly experienced designer named Jyoti Das. With an experience of more than two decades, the designer has built a team of high-end craftsmen and artisans who are weaving magic with their designs by creating sustainable and eco-friendly products. The limited-edition collection of ‘Jyo Shop’ has got an array of its products sold across India, Europe and Asia.  
 
Sharing her views on the first store launching in Mumbai, the founder said, “We are delighted to launch the fashion outlet in Mumbai. The city has been an ultimate destination of fashion enthusiasts, and we are sure that our newly created designs will leave the fashionistas impressed.” Rather than following trends, ‘Jyo Shop’ has been creating trends with its old school style. We are pretty sure that the brand outlet will mesmerize the fashion police with its traditional yet modern designs.
 
Are you excited to know what new collection ‘Jyo Shop’ has in the store for everyone?

By TIS Staffer
the authorBy TIS Staffer

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