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Shivam Madaan envisages the digitization of media publications

Founder of Digital Pitara, Shivam Madaan serves media houses for their digital needs by optimizing their social handles

Founder of Digital Pitara, Shivam Madaan serves media houses for their digital needs by optimizing their social handles.

Delivering news that adds some value to the life of audiences’ is the chief principle of being a journalist. It is paramount to fortify that in the evolving era of technology, media publications and journalists make complete use of digital solutions to reach the masses and deliver newsworthy content establishing effective communication. With Digital Pitara, journalist, digital marketer,  and writer Shivam Madaan manifested the quality of content across media houses.

Reigning the media industries all across Punjab ever since 2009, Shivam Madaan has alleviated more than thirty media publications to turn to digital mode. With his virtuosity in website optimization and social media management, he plans on proposing more newspapers to make use of the advancement in technologies for reaching a wider audience.

Starting from Local Fazilka, established in Punjab, Shivam Madaan decided to work for his city first and then spread his wings across the country and even overseas. Crediting to his tireless efforts he got certified on Google and Facebook Journalism Project as a digital marketer.

With a dream to make a difference, owing to his expertise and experience in the field, Shivam says, “While I work I do not consider it to be a job that needs to be done for a client. For me, it is something that means much more than that and is my task. That way I always ensure that I deliver my best in all fields and leave no areas of complaint with my work”. “For every aspiring journalist, I’d like to suggest that you find your style to connect with the audience, your unique identity is what makes you stand out among the rest”, he added.

Having completed his graduation and being accoladed as a web developer, the man has a target audience all over Punjab. While talking about his most prized possession, the humble journalist says that the love and support his audience showers him with is above any award that he could ever receive. He started to work as soon as he completed his schooling. With his software developing skills, Shivam launched Fazilka Online, an information portal and news website for the city delivering the latest updates from district Fazilka, Punjab.

Later on, he started working for digital news platforms in Punjab, managing their websites, social media, and all digital needs under his company, Digital Pitara. With an experience of over ten years in the field, Shivam Madaan has been a game-changer in the industry and for certain caused a stir amid the digital media publications.

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