With the hospitality sector bouncing
back to normal functions, business owners are acknowledging the renewed need
for providing their guests with memorable experiences. A major aspect to this
process is to redesign and reimagine the existing services along with
introducing some new ones in a bid to ensure that the guests demands are met
in the best way possible.
We talked to Khan Chacha owner Navneet Kalra to ask for his
suggestions on the ways in which restaurants can effectively reimagine their
guest experience. According to the prominent Delhi-based restaurateur and
entrepreneur, employing new techniques to identify the guests needs has become
imperative in the current context. He also listed top three ways in which
hospitality business owners can provide better experiences to their customers.
Wondering what they are? Scroll on to
know more:
Experience-led
meals
Restaurants and cafes can offer a
wide array of services in additional to their traditional offerings i.e. the
meals. According to Khan Chacha owner Navneet Kalra, the presence of a sophisticated
wine collection, bespoke interiors and curated gardens for outdoor seating have
an enormous impact on the overall guest experiences. ÂProvide your guests with
more than just the meal  offer them a sensory experience that stays with them
even after they leave your establishment. Such experiences add on to strengthen
customer loyalty, he says.
Technological
innovations
Technology-led innovations have
become pretty much the norms for almost every sector in the world, and
hospitality is no different. From the surge in online ordering and doorstep
delivery services to placing dine-in orders through scanning QR codes and
keeping tabs on inventory through automation  the impact of technological
innovations can now be felt in almost every aspect of restaurant business.
According to Navneet Kalra, investing
in the latest tech-based service can add greatly to the reimagining of guest
experience. ÂWhen customers walk in your restaurant and see all the latest tech
in place, it gives them a reassurance regarding the level of safety while they
enjoy their favourite meal. Investing in a robust doorstep delivery
infrastructure can also help by commanding customer loyalty, he says.
Being the
trendsetter
It is one thing to follow the popular, but being the trendsetter in the industry takes the appeal of your restaurant business to a whole new level. Navneet Kalra believes in choosing the latter, which is exactly what he has recently done at Town Hall with ÂLive Cooking at HomeÂ. The latest offering by KalraÂs restaurant goes beyond food delivery, Japanese food connoisseurs can now enjoy fresh sushi prepared at their very homes. The service is one of its kind, and holds great potential for setting a new trend.
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