India is a land of many divine great men and saints. The lifestyle of the saints here is very commendable. Today we are going to talk about one such young female saint who has dedicated her whole life to the devotion of Bhagvat, public welfare, and benevolence. The young female saint, we are talking about here, is Krishnapriya Ji, she is a famous spiritual orator as well as a motivational speaker. She was born in a holy place, Vrindavan on 26 January 1997, in a Brahmin family. Her mother always used to be immersed in worship and devotion that aroused devotion and spirituality in Krishnapriya Ji since childhood as well. She meticulously balanced her studies along with her devotional activities.

Since she was only 4 years old, she has been praised by many saints for her melodious voice in her mesmerizing bhajans. Further, at only a mere age of 6 years in 2003, Krishnapriya Ji received spiritual guidance and education from a great saint, RoopKishor Das Ji, and continued to engage in devotion. Her devotion was so great that she even once saw Lord Krishna and Lord Radha on the Dhruv mound.

Immersed in Krishna devotion, Krishnapriya Ji recited Bhagwat Katha in her melodious voice at the age of 7 in 2004, at the Singhastha Kumbh Mela held in Ujjain, by the saint’s grace. Since then, she has successfully recited about 365 Bhagwat Katha and other religious stories; and continues to broadcast the divination of Bhagwat in foreign countries as well. At only the age of 24 years today, she has millions of followers home and abroad.

Once upon a time, some people were torturing the cows to which Krishnapriya Ji couldn’t turn a blind eye, and thus she brought them home and since then (since 2013) she has taken a pledge to protect and take care of the cows. For this initiative, she established the Chain Bihari Ashraya Foundation in Mahavan, Mathura that takes care of cows, orphans, destitute old people, the environment, poor girls, poor families, and redevelopment of the tribal society.

At present, the foundation has been taking care of and nurturing more than 100 sick cows, for which the construction of a huge Gaushala (cow shed) for more than 1000 cows is also in progress. Krishnapriya Ji provides education to the tribal people, medical camps, and food to deprived people in the rural areas. She also conducts free medical camps, eye camps, heart camps, blood donation camps, and provides free treatment and operation to people in poor areas. At the interval of every 2 years, the foundation holds marriages for poor girls. It also helps people suffering from floods, earthquakes, and epidemics like the coronavirus outbreak by providing them with medicines and food supplies.

Krishnapriya Ji says that “Benevolence and service is the biggest religion, and the life which can be useful to someone is successful. God has created us and it is our religion to protect and help all the living creatures and nurture the nature created by him. That is why we should make our life blessed by continuous devotion and service to the soul.”

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It has been a general perception to have your own home. But it has never been as easy as in 2021. Reports suggest that most homes have been purchased in the pandemic period. This holds for Indian real estate companies. Real estate as a sector has undergone much change and it is easier to get loans from the bank. And has happened despite these being pandemic times making Real Estate the most lucrative sector. According to Shravan Gupta “Real estate as a sector has grown more than 4% in 2 years alone. He believes that this trend will continue till mid-year 2022. Hence it makes sense to invest in housing despite these being trying times.

It is wrong to assume that growth in Real Estate is accidental but it is much more than that.

Certain changes have been more visible in the banking sector. And it’s precisely this factor that has led to a boom in the real estate sector.

Some change is also due to the fact that people have realized the value of buying homes rather than staying in rented homes. And this is due to these changes in the banking sector:

• Cheap Home loans- Home loans have never been more lucrative than ever. According to experts, home loans are at an all-time low and are available for only 6.7%. This has caused people to buy their own homes and trigger a sudden surge in the real estate sector. This offer is more lucrative for our youth and middle-income class group.

Shravan Gupta feels that the top 7 cities witnessed the most sales in terms of housing. And this has been attributed to the sale of more than 2.7 lakh units.

• Changing views- Today People know it is wise to buy a house as an investment. Real estate is a sound form of investment and goes a long way in fulfilling your dream of buying a home. It has been estimated that sales of flat post COVID have been more progressive than ever.
• Changing nature of buildings- Most buildings are made by keeping in mind the higher middle-class group. These are first time buyers who are willing to invest in a home loan. They also have the buying capability that makes it easy to get home loans.
• Mid-income homes- Most builders like Shravan Gupta have realized the value of building mid-income homes. As this is the only sector that is growing at the most progressive rate

Home loans have never been the most Progressive in decades. And it is precisely this that has led to the real estate boom. Hence it won’t be wrong to assume that Real estate will grow more progressively in the coming months. And led to growth in the overall Indian economy.

For the last 18 months, the Pandemic has been gripping us. People have started prioritizing self-care, from taking care of their mental and physical health to looking after their skin and hair, people have indulged themselves in self-care more than ever.

In today’s world, with so much conflicting information and advice, it is essential to know the ingredients of the skin and hair product you are applying. Harmful ingredients such as silicones can wreak havoc on your hair while ingredients like sulfates can make your skin dry. Pure by Priyanka, an Indian self-care brand is reshaping the skincare industry through offering affordable, organically crafted skincare products.

Incepted by the best in the industry

Incepted in the year 2016, Pure by Priyanka is an ISO and Kosher certified Indian Beauty Brand which aims to provide customers with self-care products that have been meticulously crafted to revive the skin and hair of the consumers.

Following her passion for self-care, a successful entrepreneur, Priyanka Sarna rolled out this venture with the word ‘Myoho’ as its essence. The word, Myoho which means to revive has been derived from the Lotus Sutra- Myo Ho Renge Kyo. As the brand started getting small recognition, they got attached to the former Miss India, Shweta Vijay Nair, and with her enormous support, Pure by Priyanka gained its foundation.

Talking about the venture, Priyanka says “Products at Pure by Priyanka are a result of ancient Ayurvedic secrets that have been passed down over generations coupled with new-age modern science. What makes our products stand out against our competitors in this ever-competitive market is that the products which we offer are pure, chemical-free and loaded with nature drive ingredients. We have named this product range as ‘Reviving Range’ as they aim to revive the skin and hair of our users. Moving ahead, we aim to reshape the beauty industry through our world-class self-care products.”

During the initial years, when Priyanka launched the brand, the company initiated their first line of products limited to 2-4 products that were catered to friends and families for their feedback. But the exceptional response they got, made them realize the potential and they eventually shifted to a bigger facility in Narela which is now the manufacturing unit of the brand.

Enriched with natural ingredients

The journey has been phenomenal for Pure by Priyanka as they have been successful in winning the hearts of their customers. A company which was floated with 2-4 products during their initial years has now a wide range of products to choose from. They offer a variety of skincare and haircare products such as facial cleansers, toners, moisturizers, face masks, facial gels, oils, serums, body mist, hair oil, shampoos, lip products, and exfoliants.

One of the most talked-about products of Pure by Priyanka is Facial Ubtan. The product has been formulated to suit the skin of people of all age groups.  Loaded with nourishing ingredients like Multani Mitti, Turmeric, and Neem, this Facial Ubtan gives you shiny, glowing skin. This product is advised for ladies to be used during their Pre-Wedding, giving it the name ‘Bridal Ubtan.’

It’s no hidden secret that beauty products be it skincare or hair care products, all are loaded with impure harmful ingredients which a consumer would not be aware about. But at Pure by Priyanka, one can count on their products as the products are natural, free of any sulfates and paraben which is very harmful to your skin.

They believe in transparency in skincare and the products are manufactured with freshly cultivated harvest ensuring top-notch quality. They are also making a difference in society by their small initiative of practicing compact and biodegradable packaging, contributing their bit in saving the environment. Pure by Priyanka envisions making all their packaging 100% eco-friendly soon and venture into a new range of products.

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Yesterday we all celebrated the 75 years of India’s independence. Some celebrated by flying kites while some celebrated by chilling with friends and families. But that was not the case with Actress Aarti Vij as she chose to celebrate the day of independence with underprivileged children.

Vij believes real independence comes with the happiness of these children.

Actress says “It’s a day of joy but we shouldn’t be restricted to one’s own circle of friends and family. We should make a conscious effort to extend the goodness of the day towards underprivileged children and that’s the actual way of celebrating.”

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In India, the cosmetics market is inundated with chemically packed products that provide faster results but have long-term drawbacks. Catering to these problems, Milagro Beauty founded by Nikita Malhotra offers a wide range of holistic skincare necessities infused with the goodness of nature.

With an approach to introduce chemical-free & cruelty-free products, Milagro Beauty was developed in 2018. The beauty brand began with basic skincare needs such as face creams, sunscreen, body lotion, and face toner, as well as a variety of beauty sponges, and since then expanded to include a wide range of new goods.

Plethora of products

The worldwide market is the mark most people look up to, especially when it comes to skincare basics and cosmetics because international companies provide high-quality raw ingredients, processing, and packaging. Looking at the same, Milagro Beauty has aided a wide range of niche populations looking for finely crafted products for their skincare needs without sacrificing quality. Every single errand is carefully crafted with much research, customer needs, and environmental consciousness in mind, from the sourcing of ingredients to the manufacturing, preparation, and assemblage.

The brand was created with the Indian skin texture in mind, as well as the vast range of climatic fluctuations that India is endowed with throughout the year. Their products are safe for all skin types and do not cause any side effects or allergies because they are composed entirely of natural ingredients that have been thoroughly researched by professionals. Their objective of pure beauty has recently expanded to include an exceptional selection of Vitamin C Serum, Makeup Remover Pad, and face sculpting tool.

Infused with natural ingredients

When it comes to skincare, there are many elements that affect the skin both directly and indirectly. Skin texture is influenced by both genetics and environmental factors such as climate, temperature, and typography. These are the factors that have a secondary impact on our skin, notably our lifestyle, nutrition, and personal care product selections.

Milagro Beauty is all set to make a significant impact on the skincare business by introducing products that are pure, free of dangerous substances, and the result of extensive research. Their fundamentals have never been tested on animals, and they are a green alternative with low carbon footprints. Milagro Beauty is for those who follow their skincare routine religiously and seek out natural products. It’s a one-stop shop for all your skincare woes, so hop on to their products & feel the beauty of nature.

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It’s great news for youth that Ashish Rudhra is planning to deliver a lot of new songs. Besides, a song he also wanted to produce a web series. The conversation is going on for the shooting. So his followers are waiting for his declaration about something new.

Most people are known that without any godfather no one gets success in the Bollywood industry. But Ashish Rudhra proves the statement false. His journey has started as a businessman at a very little age. But now he is a successful businessman and producer in B-town. Though he didn’t have too much experience but is well known for the pulse of the young generation. So he makes his songs for youth and these get much popularity.

In 2020, Ashish Rudhra made his new identity as a music producer, besides a businessman. Now he is a popular face in b-town. He opened a record label with his close friend Ayush Sabat named ‘FHigh Music’. It’s getting famous day by day in the Bollywood music industry. FHigh Music gives the chance to the youngsters and newcomers especially Indian rappers.

From the very first day, the record-making company comes into the news for their beautiful songs. Till now the label has released a lot of amazing music. A few days ago, Ashish Rudhra and Ayush Sabat were working with Bella on a new rap song. After releasing the song on their YouTube channel it’s going to be the most desirable song near the youth.

Besides, Facebook and Instagram Ashish got popularity. He has released a heap of outstanding music videos and short films on his channel. After introducing the channel he has got a large number of subscribers and viewers within a few days. He has declared that within a few days he is going to release a web series and a rap song on the online platform. So stay tuned and updated.

Before opening the recording company Ashish didn’t have too much familiarity with the Bollywood music industry. He established himself in this place with a strong positive approach and willing power. Still, now he has worked with a lot of famous faces of the Bollywood music industry. Now he is planning to stretch his hand in this field. He wants to make a career as a successful music producer. He is ready to work with international artists. Besides, producing the music he is also willing to produce web series, movies, and documentaries.

Trillaso Media Network, an independent creative agency that focuses principally on strategy in imaginative and creative content marketing solutions and advertising based in Mumbai, has won the Digital Media Marketing Mandate of one of the country’s leading universities TMU Moradabad.

With the sole purpose of making a difference, and a vision that there be no one who would have to give up on their dreams due to lack of facility, Shri. Suresh Jain established the Teerthanker Mahaveer University on the foundation that education leads to transformation. Providing wings to the students, the university has brought a revolutionary advancement in the educational landscape of Moradabad.

Trillaso Media Network will look after creative content strategies, campaigns, social media management, press and media relations along with being a consultant to TMU Moradabad.

Sameeksha Jain, Founder & Head of Creative, Trillaso Media Network, said, ‘’ It has been a treat working with one of the leading beacons of transformation through education in India. We plan to exercise to the best of our abilities and achieve and create a digital relationship with the leading edge and advanced users and bring the work that the University has been doing to the forefront.”

“We are extremely inspired with this partnership. We aim to enhance Teerthanker Mahaveer University’s digital presence. I reckon that the ideals of TMU and Trillaso are aligned which

enables us to opt for a minimalistic and effective approach. We look forward to this journey of strengthening the online positioning of the University, through our creative and meaningful strategies that do justice to TMU’s work.”, added Saurabh Madan, Founder & Content Head, Trillaso Media Network.

“Despite having an in-built digital marketing team, we’ve partnered with Trillaso Media for their work is splendid and speaks for itself. We are beyond satisfied with their service,” said Akshat Jain, Representative TMU.

Sam Dee, alias Sameera Devuruwan, is a young and successful entrepreneur who established his own VC firm, HEXXION Capital in 2018. With his passion, hard work, and visionary understanding of future tech trends, he built
an exciting portfolio of companies and a name for himself in the venture capital space.

Sam moved to Texas when he was 16 years old after finishing Highschool and fulfilled his dream of becoming a commercial pilot. He worked for Sri Lankan Airlines as their youngest pilot ever, and he demonstrated that nothing is impossible, if you put your heart into it. Being a pilot allowed Sam to explore over 60 countries, broaden his mind, appreciate different cultures, and built an international network of friends and business contacts.

Sam decided to leave his career as a commercial pilot as he realized it was was time to leverage his network. Jokingly referred to by his friends as the ‘fixer’, given his ability to find a solution for the trickiest of situations or the right contact to start your business, he decided to step into the venture capital market. That’s how HEXXION, a Dubai-based venture capital business, came to be.

Sameera Devuruwan, CEO of HEXXION, has focused so far on interrupting the consumer, concierge, and fashion tech space, however is now pivoting towards fintech. “The time is ripe for a true challenger bank, revolutionizing the digital asset space”, giving a hint on his next significant investment. He wants to expand his business internationally and become one of the most recognized venture capital firms globally. “I have a number of large investments in the pipeline and we are looking to expand our team,” he says. Another project he is pursuing is to set up a company that makes it as simple as possible for other entrepreneurs to start their own businesses in Dubai. “I believe that all entrepreneurs should be given the best set up from the outset.”

Sameera Devuruwan has come a long way in his career, from working as a pilot to now becoming the CEO of his own VC firm, interrupting different sectors. He had high aspirations to be successful in life and now that he has established himself, he wants to give back. “In my home country, Sri Lanka over 40% of the population lives on less than $5 per day. What I am most passionate about is the ability to help and create a brighter future for the poor, whether with education or food. It is what I truly care about.”

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The foremost thought that strikes the mind before choosing any publication for media coverage is, whether the said publication would rank on google searches or not. Solving this dilemma prior to your investment in effective PR techniques, it is important to understand what makes your published articles rank on top at google search engines. The one factor that maintains it all is the Domain Authority. Higher the domain authority, higher are your chances of getting ranked at the top of the search bar.

Popular sites with a lot of external links to other sites with High Domain scores will generally have a very good Domain Authority score. In contrast, a slower site will have a lower score. Therefore, comparing your small business site to Google or Facebook is not going to help. Rather you should be taking suggestions from sites that are similar businesses that offer similar products and services to the audience. 

A basic understanding of Domain Authority

A software for smarter marketing created a tool that helps brands to measure the Domain Authority metric that lets them figure out where they may rank on search engine results pages (SERPs). They estimate a page’s possible ranking via several channels, including linking root domains and the number of total links, into a single DA score. This score can compare websites or track the ‘ranking strength’ of a website over time.

A domain can be judged based upon the number and quality of links pointing to that site as well as a few other factors, which they have not made public. Based on these factors, a score between 1 and 100 is issued. New sites begin with a domain authority of just 1 and the “strongest” sites are scored closer to 100. In order to ensure that you and your story are ranking on the SERP, it is essential that you choose a publication whose DA score is near 100. 

How does Domain Authority affect PR methodologies?

When you look at the holy grail of media coverage, DA tends to align perfectly. The major reason why any brand opts for Public Relations is to build a credible image in the eye of their consumers. When a consumer researches about a brand and finds enough information published about them, they are intrigued for interacting with its services.  

Media coverage isn’t merely about placing a story on one publication. Many factors, like having the right coverage mix, are involved in making a story impactful. As DA is a measure of a website’s quality and its ability to rank in search, it should be one, if not the only important factor to be considered.

If you specialize in something unique or offer a new option for a product or service, this could be a great start. Sit with your PR professionals and devise which high domain authority publications are the best for your business and get ready to top that SERP search bar making you reach thousands and lakhs of potential customers.

Are you planning to increase the Domain Authority of your own website?

Here is what all you can do to build a credible image that attracts consumers to search, read, and stay on your page:

1. Keep creating content:

In order to improve your own domain authority, it is quintessential to make noteworthy content and not only once but making it a regular activity. But, make sure that whatever you are writing has a word limit between 300 to 1000, otherwise, either Google will not pick it up or it would not rank on the first page, respectively. 

2. Embed and share links:

Once you are done with your content, make sure to add some inbound links to it and share the same with the world. Search engines like content that people read. They scroll through it, read it to the end, interact, and click through to something else. So, you shouldn’t wait for someone to find it on Google. Find places where you can share your content. This is easier said than done. And often where businesses come unstuck.

3. Optimizing is the key:

At the end of it, make sure that the articles you have ready are SEO-friendly. Choose any one of the plethora of SEO plugins available and see if the article has an ample amount of keywords, images, the meta description is specified, and the number of inbound and outbound links stand corrected.

Any high DA website embedding your website link in their content will automatically boost your online presence making your site a credible one. A reputed website never shares any inappropriate content on their own website as it can hamper their own DA score. 

You can improve your SEO ranking & DA score by producing excellent, well-researched content. To determine if your domain authority score is good or not, analyze it in regard to your competitors’ scores. If it’s higher, you’re doing well. If it’s lower, you have work to do.

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In the most recent updates, the country reported 32,937 fresh Covid-19 cases in the last 24 hours and there were 417 deaths reported. The number of active cases in the country now stands at 3,81,947 which is good news for the nation as this figure is the lowest in the last 145 days. 

With the lowest since 2020 March, the active cases constitute 1.18% of the total cases.  Talking about new cases, Kerala reported 18,582 cases and 102 deaths while the western state of Maharashtra had 4,797 fresh cases with 130 fatalities.  

According to the data issued by the Union Health Ministry, the recovery rate of the country stands at 97.48%, the highest since March 2020. Across the country, 3,14,11,924 people in total have recovered so far, with 35,909 patients recovering during the last 24 hours.

Taking a look at the vaccine data, so far, 54.58 crore vaccine doses have been given to the citizens of this country, with 1743114 doses being administered during the last 24 hours.

There is also some positive piece of news for the people of Mumbai. With a sharp decline in the cases, the city is now containment zone-free. Even the last two slums, which were under the containment zone in the K-east ward covering areas like Andheri East, Marol, Sakinaka were removed from the tag on Friday. Talking about the National Capital, Delhi has been successful in reducing the numbers over the past week. Only 3 casualties have been reported in the data shared by the Delhi Government. Daily cases have drastically reduced in the city with just 50-60 cases being reported with 513 active cases. 

The Union Health Ministry, on Monday, said we have provided more than 56.81 crore doses of vaccine to the States and Union Territories till now. Adding further, they said, More than 2.89 crore balance and unutilized vaccine doses are still available with the States and Union Territories till now.