By connecting with various people over a period of time, social media has helped give voice to many people and create useful content. Social media platforms such as Instagram and Facebook in particular have helped social media bloggers share their lifestyles and daily routines. Srijita Mitra, one of the top influencers in Kolkata’s social media, has established her million followers on Instagram and Tiktok, and has also gained a lot of popularity. Her posts are seen and liked by many people in the world and it is her creativity that has helped her achieve so much success.

Ever since Srijita Mitra started posting on Instagram, she has gained a lot of followers and then realized how much she is liked on social media. So she put in more and effort in creating great content and connecting with her followers. Srijita Mitra was also crowned as “Divine Diva-Face of Kolkata” sponsored by Dabur Vatika. The term “all-rounder” Srijita Mitra was ultimately to play her part. After completing school with excellent grades and breaking into engineering entrance examinations, Srijita Mitra studied Electronics and Communication Engineering at RCC Institute of Information Technology but never gave up on her dream of becoming a fashion influencer while studying.

In the first year of college, Srijita Mitra joined Instagram and started creating content on fashion, beauty and lifestyle, which was soon filled with likes and comments. This further encouraged Srijita Mitra and she continued to create more content for her audience and was soon approached by many popular fashion and beauty brands for her promotion, such as Daniel Wellington, AND, Brand Factory, Urbanic, Max Fashion, Flying Machine, Sugar Cosmetics, Bollyglow, Lulu&Sky and many more. Srijita Mitra has the distinction of gaining over 415 K followers on Instagram and has become one of the most popular fashion bloggers not only in West Bengal but also in India.

Srijita Mitra is a happy youth who possesses a passion to make her dreams come true, she wants to achieve success in every field, be it singing or fashion. Srijita Mitra is making her dreams come true and is struggling to achieve her goals. She has become a successful social media influencer, a popular Instagram creator, hardworking and inspiring youth, positively influencing her fans and followers. Indulging in creative practices and a healthy lifestyle, she is ready to fly high and reach the heights of success and happiness in the long run, staying connected to her roots and pursuing them with determination.

Note: This story is distributed by Fametick Media.

The advent of social media has bolstered the presence of digital media on a wider scale. There are numerous enthusiasts who are inclined towards learning the art of digital media and thus carving a special niche for themselves as digital media mavericks. A young digital media wizard from Rajasthan who moved to Gujarat to understand the dynamics of the digital media. Mehul Suthar at an age of 22 has turned out to be a social media influencer. Mehul started from an idea and the ace media influencer is now giving lives to people’s ideas and their talents. The young boy from Rajasthan is giving his hundred percent efforts and the hard work is paying off.

Mehul Suthar’s official Instagram handle that it infomehulsuthar is gaining momentum and love from the known models and celebrities he has worked and collaborated with. Mehul has a huge fan following on the popular social media platforms. Owing to his digital understanding and strategies he has made impactful connections with budding, growing and big names in different industries. Everyone recommends Mehul for the digital media strategies. Mehul is growing as one of the finest entrepreneurs in the social media world. The models from different parts of the cities are showering praises and appreciating Mehul’s digital media knowledge and how he has helped them to grow through his skills. The models have seen a substantial growth in their followers and traction on their official accounts. Mehul provides platform to people with talent and help them reach their goal. His Instagram account named ‘growexpertz’ helps the emerging talent to stand out amidst the mass.

Mehul is proud owner of the growing event company titled ‘Jay Event Company’ and social media venture by the name ‘Social Fast Tag’. This was started in the year 2016 when Mehul was only 18 years old. At this age people are deciding what to do with their lives and Mehul with his utter determination and hard work has reached to a bigger platform in the span of 4 years. The digital wizard not only uplifted models but choreographers as well. Noted gujarati choreographer spoke very highly about Mehul’s craftsmanship as event company owner and digital entrepreneur. The testimonial videos are posted on his official account. These videos are testament to his effortless job and role as ace social media expert. Not only he has received good words from them but also they presented him with trending gadgets as gifts for his valuable service. Indeed Mehul’s determination and commitment is taking him to various places.

Mehul’s success record speaks volumes about his character as a genuine entrepreneur. Mehul strives to work hard and provide his honest services to his clients in the form of promotion, social media strategizing, social media handling, event activities and BTL promotions as well. Mehul is inspired by the very ideology of doing what you believe in. If you are consistent enough in your approach you will certainly reach your milestone. Mehul’s experience in the past years has worked for him and his thoughts and ideologies have supported him to the core. The factor which distinguishes Mehul from the rest is that he gives wings to everyone who aspires to fly. He does not believe in flying solo, he is a team leader and he leads by example. Genuinely a true quality that everyone notices in an entrepreneur.

Balconagar, Korba, May 4, 2021: Bharat Aluminium Company (BALCO), India’s iconic aluminium producer organized a virtual Townhall for its business partners on its COVID preparedness. Mr. Abhijit Pati, CEO & Director, BALCO, addressed 100+ business partners and sensitized them towards BALCO’s proactive measures and discussed strategies that will help combat these challenging times. BALCO has set up a 100 bedded COVID Care Hospital in the region and than 5000 residents who are above 45 years of age have received COVID-19 vaccination at BALCO Hospital.

Mr. Pati urged all the business partners to integrate health & safety protocols in their working culture and encouraged them to sensitize their workforce about the guidelines regarding COVID-19 and to assist them in getting vaccinated to expedite the process of eradicating this pandemic.

Speaking on BALCO’s COVID preparedness, Mr. Abhijit Pati, CEO and Director, BALCO, said, “Our business partners are an integral part of the BALCO family and I am certain that with our combined efforts we will surely beat the pandemic. We are ensuring every possible measure to safeguard the health of everyone. The doctors and medical staff of BALCO Hospital are providing excellent health services to the people of the region. I urge everyone to undergo vaccination and keep supporting the COVID task force teams in the battle against the pandemic.”

He emphasized that in today’s challenging times, saving a life is paramount. Mr. Pati expressed confidence that with the help of excellent human resources, a business-friendly environment, positive thinking and business partners, BALCO will embark on the path of sustainable progress. Wishing the participants good health and a bright future, he said that we all will win over the pandemic.

Mr. Janardan Kar, Director M/S Power Mech expressed his gratitude to BALCO for being an organization that has taken care of everyone’s safety with equal in this critical situation of the pandemic. He assured the management that he & his team will follow all safety protocols & undergo vaccination and support BALCO’s COVID safety task force to ensure safety of all.

All the business partners expressed their appreciation for BALCO’s COVID preparations and proactive measures towards the health & safety of everyone. The business partners assured that they will take the necessary steps and encourage their employees to get vaccinated. The town hall proved to be a positive and constructive session and raised the morale of all those who participated.

Mr. Pati also connected with all the employees virtually on BALCO’s COVID preparedness and urged the managers to share this information with the teams to infuse positivity and confidence. He urged everyone to follow all the safety protocols to ensure the safety of themselves & their families and to undergo COVID vaccination ensuring safety for themselves and people around them and being disciplined in their actions, as it is the only way to defeat the virus.

BALCO is ensuring proper care of employees, families and business partners who have been affected by COVID 19. BALCO Hospital is taking extensive steps to ensure that the community, associate partners, employees, other stakeholders and all their families are sensitized to respond to COVID-19. BALCO Hospital has ensured the availability of a dedicated doctor for all COVID patients. The medical team has been providing daily information to patients via teleconsultation including information about medicine intake, healthy lifestyle, and symptoms. To implement social distancing at the hospital home delivery services of medicines for current and retired BALCO employees is being executed.

Here are some highly effective “resume tips” by Shriresume.com that can help you in fresher resume making.

Are you a fresher and worried about how to tailor your resume? This article will assist you in solving your queries about drafting the resume.

Firstly, let’s understand what is resume.

It’s an introductory document of jobseeker when applying for a job application. A resume is a primary document to promote an individual set of skills, achievements, academics, and professional accomplishments.

Now, let’s read about what to list in freshers resume-

Major sections in fresher’s resume

Header

The resume header section serves as your business card and it includes your full name, job position, contact number, email address, or any other social media handles.

Profile Summary

A professional summary comes at the top of your resume and it describes the candidate’s career objective, skills, and goals. Profile summary should be crisp, relevant keywords should be used and your CV must be tailored according to the specific job opening. You can also mention any voluntary or freelance project that you undertook.

Educational Background

When writing a resume education section job seeker should include all the degrees you have obtained. Mention the most recent degree first. Any academic honors, certificates, accolades, or relevant coursework. Companies are constantly seeing for applicants who are well-knowledgeable about the business, so including useful courses when writing a resume education section will give you a benefit over other applicants.

While drafting the fresher resume start with stating the highest degree first and rest others in reverse chronological order. Always mention a new degree or certification on a new line.

Skills

This is the most important section, if you want your resume to get noticed and land great interviews, your skill section must be drafted cautiously with thinking about it beforehand. You should improve both hard and soft skills. The resume should look impressive enough to get the reader attention. Did you know that listing the right skills in your resume will get you past the ATS screening? The most common skills to include in your resume are –

• Adaptability
• Teamwork
• Time Management
• Organization
• Written communication
• Leadership skills
• Motivational skills
• Oral communication skills
• Computer skills
• Accounting
• Languages
• Marketing
• Web development

Highlight Achievements

As you are drafting the fresher resume so you may not write the work experience in the resume. Therefore, it’s important to highlight any internship done, past scholarships, awards received, industrial projects undertook, or any advanced course done in software problem-solving. The awards and achievement section will make you stand out from the competition.

Hobbies and extracurricular activities may be included if it’s relevant to the job-position.

Proofread

After finished writing your resume it is extremely important to proofread the entire document. Either you can do it yourself for any grammatical errors, omissions, or spelling errors. Also, ensure that any important skill or certification course has not been missed. You can also let your friend proofread your resume once before submitting it.

Take Away

Keep your resume simple and avoid unnecessary formatting. If you need assistance in drafting your resume, you can check the leading resume portals for it.

All the best!

Catering to his passion for doing something different from the masses, Tushar Rayate entered the field of Digital Marketing and made it a way to help the unprivileged learn and grow more. Understanding the knack of creating an online presence, Tushar Rayate acknowledges the craft he works at highly and with every passing day strives to make it better.

The originator of the digital marketing organization and institute, Tushar Rayate dispatched ‘NextgenDigiHub’ with a dream to teach individuals from provincial and rural zones who are obscure to the advantages that the advanced development can accumulate. His understudies find out and learn in-depth about the concept of digital marketing and as well as acquire an alternative to seeking a job in a similar field.

Stating the impact of digital marketing on the masses, Tushar Rayate says, “Digital marketing is a valuable asset to your business’s growth and helps you establish an authoritative online presence. It can lead to exposure and more sales. One essential part of digital marketing is client assistance. It implies that showcasing specialists construct associations with clients by contacting, answering their inquiries, settling issues they experience about an item, and transforming them into repeat clients.”

Based out of Dhule, Pune, both Tushar, and his firm have gotten honors for being a forward leap in-country strengthening through this system. Being a business visionary, digital and web-based media marketing specialist, mentor, creator, and speaker, Tushar Rayate has been instrumental in molding the talk of digitization the nation over. He lives with the fantasy about associating every family rustic or metropolitan with the cycle of digitization consistently.

Tushar Rayate’s Vision

Via ‘NextgenDigiHub Academy’, Tushar doesn’t only train the professionals of tomorrow but also drives and manages brands and businesses to the epitome of their growth. He believes that the two grow together mutually and should reap the benefits along the way. He also yields free education for the children of the martyrs who sacrificed their lives for our country to breathe the air of freedom. Helping the students who cannot afford basic education with scholarships and discounts on the fees, he envisions one day accomplish his mission of procuring free education for all.

Tushar says, “Our soldiers are on the border every day just to safeguard our lives. If by doing this, I could repay them even 1%, I’d feel like having fulfilled a major part of my existence. With time, I hope that I’d be able to increase the diameter of my work but till then every day brings something new and I promise to embrace it in the best way possible and grow with it along the way.”

NextgenDigiHub has basic to advanced digital marketing courses with a practical curriculum with consistent support for doubt solving from the expertise of those who have years of experience at making it big in the industry. From a curious developer to someone who has now known and acquired all the details of the digital marketing world, Tushar has shown commendable skills.

Preeti Mallapurkar is an entrepreneur turned actor from Mumbai.

An extrovert person she was never interested in studying rather was always attracted to extracurricular activities. Being blessed with a beautiful mind and some amazing skills, at the age of 8, she started her first business, opened a small library with her friends for their building kids.

When in college she tied up with a family friend and started an NBFC. This is true that she was capable enough of being an excellent entrepreneur but her passion was in acting. Once during her school, she took part in a theatre camp & won an award. That was the time she realized that she wants to be an actor.

Obstacles are always there in the way of your success. In this case, also there were many hurdles which Preeti had to face. Firstly to convince her parents and make them believe in her dreams. She was only allowed to do acting after completing her graduation. But life had other plans & she was married, had to leave Mumbai & the thought of acting somehow fizzled

In 2012 she started Ardent Staffing which is now known as Workforce Cloud Tech (India). In 2013 she started Earnest HR a skill development company. Once when Preeti Mallapurkar was invited to give a talk to freshers of MBA students in a university, she was talking to them about the following passion & doing things that interest you. While talking to them and motivating them for following their dreams she realized that she herself is not passionate about the work she is doing . She then decided to follow her passion and continue doing what she loves.
She used to give many auditions and also faced a number of rejections but never gave up. She was focused and was determined towards her goals. After giving hundreds of auditions finally she was selected for a film. Unfortunately, she had a tragedy in her family and had to travel overseas. After some time Preeti was offered another film by the same director. Preeti is been appreciated by the critics for her performance.

She Won many hearts and was honored at the 11th Dadasaheb Phalke Film Festival with the Special Festival Mention award in the year 2021 for her performance in “Ishwari”. Preeti is also awarded the “Tejaswini Award” as a most versatile entrepreneur. We have seen her in many commercials and soon we will be seeing her in many films.

Her upcoming films are
Ranchal- The forest (Hindi)
Abstract(Marathi)
We look forward to watching more of her work & wish her the very best in her acting career.

Following her permanent suspension from Twitter earlier this week, Kangana Ranaut is following through on her promise to use other outlets to express her opinions. Along with her niece, Rangoli Chandel, the actor has been posting on Instagram on a regular basis.

“India does not need more oxygen. It needs dharma fear of God. Shame on these vultures!!!” she wrote.

She added in another post, “Itne chor hain iss desh mein. Oxygen ki nahi thode imaan ki zaroorat hai insaniyat ko (This country has so many thieves. We don’t need oxygen, humanity needs honesty).” Responding to a tweet and a news article alleging that Delhi is experiencing Oxygen hoarding and mismanagement.

Kangana Ranaut was recently permanently suspended from Twitter for violating the platform’s policies, including the ‘Hateful Conduct policy and Abusive Behaviour’.

She had been found guilty of repeated violations, according to a Twitter spokesperson. Her account was put under some restrictions earlier this year after she tweeted about the creators of the streaming series Tandav.

“Twitter has only proved my point they are Americans and by birth, a white person feels entitled to enslave a brown person, they want to tell you what to think, speak or do. Fortunately, I have many platforms I can use to raise my voice including my own art in the form of cinema but my heart goes out to the people of this nation who have been tortured, enslaved and censored for thousands of years and still there is no end to the suffering, “ said Kanga after her Twitter account got banned.

As Mr. Stalin swears in as  the new CM of TN, his approach on management of Centre-State relationship will be keenly watched.

Governance & Politics are 2 different sides of Federal Polity

Mr. Stalin, the new Chief Minister of Tamil Nadu may just focus on Governance and leave Politics (on Centre/ state relationship) to others in his party .  With such a carve-out, he could refrain from any critical comment on the Union Government. Announcing in advance that he would meet the Honorable PM, HM and the FM with or without agenda every month, will help avoid criticism that either he is ‘bending over backwards’ or being “unnecessarily abrasive”.  These are mere optics but then politics is all about optics.

Relying upon approach documents like Finance commission recommendations   & Niti Aayog helps reduce the rhetoric.

S.DilliRaj – Founder – RajGuru Advisors observes that “TN is not Delhi or WB.   DMK & BJP were in direct confrontation in a mere 6 % of the assembly constituencies only . Mr. Stalin is known for his matured approach as evidenced in the issue of memorial site for Dr. Kalaignar. Instead of taking to streets he sent Mr. Wilson, Sr. Advocate to the High Court. The Honorable PM has genuine liking for Dr. Kalaingnar with whom he has so much in common – Oratory / Indomitable fighting spirit   /Rising from State politics to National politics and never losing an election personally. As the Sun rises, Leaves will wither but Lotus can bloom”

Why not ?

Rather than a roll of the dice, thought leadership content needs to be thought of as a calculated investment with risks and rewards. Done well, thought leadership content is influential. It provides clarity, showcases expertise, probes challenging questions, and unlocks opportunities. After consuming thought leadership content, 47% of C-level executives voluntarily shared their contact information, a 2019 B2B Edelman and LinkedIn study revealed. That’s a huge return on investment!

Done poorly, however, thought leadership content is just fluff. Empty, salesy, and at best, pursuing a unique point of view. Only 18% of decision makers in the same study encountered thought leadership content that was excellent or impactful. This is where the risk lies. A brand’s reputation comes under the scanner every time its marketing team hits publish.

Here are important insights from content marketing agency Edisol on understanding thought leadership content in the right light.

High-quality thought leadership can influence the influencers “The C-suite isn’t the regular audience and conventional modes of marketing won’t cut the mustard,” says Nirati Agarwal, Head – Content and founder of Edisol. “Because thought leadership reveals an organisation’s mettle and makes trust tangible, it holds the key to unlocking this audience. Brands must offer C-execs something they don’t know and back it with reliable data. If their content can help decision-makers make that next decision, the brand will be in business.”

The perspectives of decision-makers – managers, directors, VPs, CXOs, owners, and partners – on thought leadership are extremely revealing. Here are some highlights from the Edelman and LinkedIn 2020 study :

In terms of ROI, thought leadership scores well on all fronts.

Thought leadership isn’t a guaranteed ladder to success Think of thought leadership as an investment: If it doesn’t suit the market, there’s no avoiding huge losses.

1. 38% of decision-makers agreed that poor-quality thought leadership content may lead to diminished respect and admiration for a company, as per the 2020 study. This figure was 46% in 2019.

2. 25% decided not to award business to an organisation because of low-quality thought leadership, as per the 2020 study. And this figure was 29% in 2019.

These statistics prove that thought leadership cannot be a matter of trial and error. It has lasting consequences on trust and reputation, and eventually brand growth.

Strategies that boost thought leadership efforts High-quality thought leadership is rare but rewarding. How do brands create content that not just holds the ground but makes it past the lines of defence and onto the tables of decision-makers? Here are some best practices recommended by Edisol.

1. Publish wholesome content: Thought leadership content needs gravity if it is to draw in results. Thought leaders should challenge the way readers think, publish data to back up their position, and have strong opinions.
   
2. Keep the formats absorbing: Thought leadership is a type of content that draws from experience and expertise and seeks to influence audiences with insights and solutions. It isn’t confined to a format. Blogs, magazine-style reports, video, and podcasts—all can do the trick based on where the audience is.
   
3. Pay attention to emotional intelligence: In this pandemic-driven era, integrating empathy into content is crucial as audiences want content that resonates with their experiences. While thought leadership should provide insights or answer questions, it must also explore emotional pathways towards brand loyalty and advocacy.

“Thought leadership is largely an untapped content asset,” explains Jocy Fernandez, Head – Creative, Edisol.“ Most brand leaders have hard-earned industry secrets, counter-cultural opinions, fresh perspectives, niche expertise, and an insightful vision. What they often lack is the wherewithal to convert their resources into assets that can be published.” Edisol is changing the game for leaders seeking thought leadership that blends research and intellectual rigor with storytelling and strategies for effective distribution and engagement.

With high-quality thought leadership content, it is possible to change perspectives and contribute to the knowledge quotient of your audience, while gaining on multiple fronts that affect the bottom line.

 [EW1]Can link this study: https://www.edelman.com/research/2019-b2b-thought-leadership-impact-study

 [EW2]Can link this study: https://www.edelman.com/research/2020-b2b-thought-leadership-impact-study

‘How wonderful it is that nobody need not wait a single moment before starting to improve the world’. The aforementioned quote by the young social reformer Anne Frank speaks volumes of the initiative any individual can take to bring a change without caring about their age, gender, background or any other factor. Walking on similar lines is the journey of Anusha Naidu .

At the nascent age of 21, Anusha Naidu  is not only the founder of one-of-a-kind foundation but is also a fearless woman herself who has pushed all her boundaries along with her single mother to never give up to be the best versions of themselves.

Currently pursuing an MBA in Pune, Anusha’s life has never been easy. The mother daughter duo faced unprecedented challenges. She was in the 2nd standard, when she lost her father and within a year of the burgeoning loss, she lost her elder brother too. Certainly, it is said that god only gives difficulties to those who can sustain them. All these setbacks made the duo stronger and more bold to face any tumultuous times in life.

The struggle ahead for them was to lead their entire lives with dignity. Anusha recalls that society was not always kind and that made them more strong and made her believe that the power of a woman is infinite. Her mother single handedly gave her the insights to see the world with both empathy and boldness. She gave her the required knowledge to understand when a woman should turn into Durga and when she should turn into Kali. This paved the way for her to help girls and womens as their protective shield.

Anusha Naidu  was propelled to always encourage young women to have their own voice and their own choice. Believer of the quote that ‘age is just a number’, she never wanted her age to be a barrier to start her own non-profit organisation. She took the plunge and leaped forward with her visionary NGO called Anokhein Foundation, a self funded non profit organisation to raise the awareness of women health and hygiene and their empowerment in a robust way.

Her biggest inspiration has been her dedicated mother. Seeing her being a single parent and raising a single girl child made her believe the indomitable power of being a  woman.

Always driven to empower women about sanitation and their rights, Anusha stresses on the fact that the Indian fraternity is still not prioritising women’s health and hygiene and their opinion is not deemed worthy. She feels that we are still bound in the myths and taboos of society about menstrual hygiene.

She also champions the fact that no NGO is a competition to another because she believes that the more NGO’s work towards social causes, the better it will be for the overall well-being of our country.

Her noteworthy NGO is driven by the vision of making women aware of the importance of their health and hygiene and regarding their self worth and pacing forth like a titan.

Anusha Naidu’s mission with Anokhein Foundation is to raise awareness of women’s health and hygiene, they are also focused to normalise the discussion on menstrual cycle and sanitary napkins by empowering women to have the required education about their strengths and competencies.

Raised in a town at Bilaspur in Chhattisgarh, she has always been academically excellent and was amongst the toppers in high school, post which she moved to Pune for her higher studies. Having completed her graduation in BBA(IB) and pursuing an MBA from Sinhgad Business School Pune, the passionate dynamic entrepreneur has also aced over 10 Certification courses. Relentlessly striving to be a learner, Anusha proclaims that there is no limitation in gaining knowledge and wanting to be a learner.

The entrepreneur also conducts live sessions with experts and interacts with them about the required steps that can be taken towards their noble cause which she calls as a reward to herself and her dreams.  

A budding leader who believes in self-empowerment and the empowerment of those around her, she has received accolades for her courage and grit with which she has led her entrepreneurial journey. She asserts that she will always be ready to learn and explore while serving the nation in different sectors. “You are never too young or old to initiate your vision, take the risk and learn from it. Always remember that there is a lot to explore and little to lose”, says Anusha Naidu.

Leading such a notable organization on one’s own does call for recurring funds but the young founder is risking it all on her own shoulders. On the question of raising any funding for her organization, the founder reiterates that Anokhein Foundation is a self funded organisation and it will always serve the society to lift the women up.

Certainly, with her foresighted and dedicated mission, Anusha Naidu is taking giant strides to empower women by setting an example of herself and is on the road towards a future where no female has to bear the brunt of social stigmatization while leading a healthy, free and dignified life.