“The decisions and choices we make today will determine the course of entire generations’ lives and livelihoods”, says Infonet founder Ravikumar Chinnusamy.

Today, the world has a lot of digital tools at our disposal. The bounty of technological innovation which defines the current era can be leveraged to unleash human potential. The industry now garners the means to reskill and upskill individuals in unprecedented numbers, deploying precision safety nets that protect displaced workers from destitution. One can create bespoke maps that orient displaced workers towards the jobs of tomorrow where they will be able to thrive. Infonet took up this mission and joined hands with the Government to train hundreds of future-ready network engineers.

According to the World Economic Forum’s Future of Jobs Report, technology-driven job creation is still expected to outpace job destruction over the next five years. The economic contraction is reducing the rate of growth in the jobs of tomorrow. There is a renewed urgency to take proactive measures to ease the transition of workers into more sustainable job opportunities. Thus, there is room for measured optimism in information technology. Still, supporting workers will require global, regional, and national public-private collaboration at an unprecedented scale and speed. The need for Network Engineer / IT Systems and Network Engineer is becoming more and more important as businesses are becoming tech-oriented.

Infonet’s Partnership with the Government for Skill development program under Under Deen Dayal Upadhyaya Grameen Kaushalya Yojana will create future-ready Network Engineers. Students will be trained on Networking and Optical Fiber Technology with Assured Placement Opportunity. This mission aims at vocational training, certification, and employment for youths of Tamil Nadu.

Ravikumar Chinnusamy, Founder of Infonet Comm Enterprises, quoted, “The pace of technology adoption is expected to remain unabated and may accelerate in many areas. The adoption of cloud computing, big data, and e-commerce remain high priorities for business leaders, following a trend established in previous years. Therefore, we need thousands of Network and Hardware Engineers in the coming years. As a pioneering Internet Service Provider in South India, we would like to help our young people. We want to support businesses with future-ready engineers who can work on any network challenges.”

Infonet Comm Enterprises Pvt. Ltd. is an ISP and Technology company having over 50,000+ customers across Tamil Nadu. For anyone who thinks the internet is critical for their business and can’t handle downtime, Infonet comes as their first choice. Infonet is empowering its customers with a dedicated leased line, which means no sharing of data or no change in download or upload. Infonet is one of the very few companies to provide 99% SLA to all its customers.

One of the recent remarkable achievements of Infonet is, they have connected over 7000 government schools in Tamil Nadu with a high-speed leased line. In addition, all schools have been linked to a command centre in Chennai.

Infonet Skill Training Center – DDUGKY will train 360 youngsters in the next 1 year. The training will be provided free of cost along with free accommodation and food. Any male or female from Tamil Nadu can register for this training. Interested people shall contact the project coordinator at 8754559044. To know more about Infonet, log on to www.infonetcomm.com

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On catwalks since the age of three, Yuvaan Mishra is famed for his remarkable walks and charming personality. The 4-year-old Yuvaan Mishra has done many ramp shows as a kids showstopper and supermodels and will be soon joining with Mr. and Miss UP Ayodhya 2021 under the mentorship of Big Projects & BS Productions by DC mentors in Ayodhya. Big celebrities like Rohit Khandelwal,  Shiv Shakti Sachdev, Purujit Singh, Himanshu Dulani, Bhavesh Negi, Ashrul Hussain & many more will be featuring in the reputed show.

Talking about the achievements of the young kid, it has come into notice that Mishra is winning the ramp for quite a long period now. The young personality has bagged many accolades in his bag.  From winning the title of Uttar Pradesh Got Talent, Kanpur Got Talent, Youngest Kid in Model to getting picked as the celebrated choice of Indian International Fashion Fest 2k21. Yuvaan Mishra has achieved it all.

Yuvaan is also known for joining the show as kids showstopper in India’s leading pageant Mr and Miss Model of the year 2k21-2k22 Ft. Himanshi Khurana. The show is run by the guidance of Purujit Singh and is introduced under the banner of Big Projects events.  The advertising & MKP artistry in joint collaboration with 360 Advertising & SR Groups of Institute, awarding Roadmaster Cycles as the gifting partners and naming Planters Mahanagar Cafe as the grooming venue partner.

Yuvaan’s mother feels, “I am blessed that my child got the opportunity at a very young age to fulfill his dreams and attain fame for his flourishing work. Believing that age is just a number she further exclaimed that every individual must be focused to grab the opportunity that could lead their way on the success pedestal.  Diligent actions are the phenomena behind the blooming success thus, always be ready to put your best in order to receive the best ”.

The young lad has been walking on the paths of success with his ceaseless dedication and devotion towards modeling. His painstaking and concentrated efforts have guided his way and made him win many awards and rewards, sparkling a star residing inside him. From Himanshi Khuranna to Mahima Chaudhary, he has been awarded and given recognition in the world of fashion.

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Women Empowerment is no more a ‘buzzword’ or a concept that is just limited to Women’s Day but it is something that has become a reality of today’s time. Women have been successful in breaking a lot of stereotypes and have certainly made a place for themselves in a majorly male-dominated society. One such woman who has been able to make a place for herself by utilizing her sharp business skills in the realm of network marketing is Dipal Patrawala. Today, she has become a torchbearer of strength, courage, and success for thousands of women who wants to go out and prove to the world that they are no less than their male counterparts. 

Dipal, an astute and visionary entrepreneur has curated a niche and is inspiring other women to take up businesses and become self-reliable. It is often said that females are born with entrepreneurial skills and are always focused on their career but somehow, a lot of times, they had to give up their ambition for a sake of a variety of reasons. However, things have changed and a lot of women are coming out and showcasing their caliber in various sectors. With the government also encouraging more and more women to set up a business, there is a growing trend of businesswomen who are successfully starting their own business. Dipal Patrawala is a perfect living example of this change. 

Dipal Patrawala, a businesswoman who hails from the small city of Patan in Gujarat has proved to the world that if you can dream it, you can definitely achieve it. She is now a well-known name in the domain of ‘Network Marketing’. Her journey has been full of ups and downs but it was her determination and dedication that made her what she today is. Coming from a small city with a normal, middle-class background, Dipal was not very much acquainted with cars except for her uncle’s Classic White Ambassador. Like most people, she too dreamt of owning a luxurious car, to be specific, she wanted a Mercedes Benz to be parked outside her home.

Life is not constant, it moves on and Dipal was married. She shifted to Lonavala in Mumbai after her marriage. Things changed as she now had a family and all other responsibilities but still she had the zeal to do something on her own and her passion is what made her step into the world of Network Marketing. She joined Vestige Marketing Pvt Ltd, a well-known company in the network/chain marketing domain. She, alongside her husband, Nilesh Patrawala who is a financial consultant worked very hard for achieving her dream of owning a Mercedez Benz. She entered the Network Marketing business through Vestige and with her sheer dedication, honest and hard work coupled with sharp entrepreneurial skills, she purchased the luxurious car within a span of mere 13 months. 

Working with a company like Vestige allowed her the flexibility to look after her family as well as work towards her aim. She also gets opportunities to meet, interact and exchange ideas with a lot of new people from various sectors. Dipal has proven to society that a woman is the epitome of strength and that she can do multi-tasking with ease. They are capable of handling the family as well as working towards a bright future. Talking about her journey and the emerging trend of more and more women taking business, she says, “The journey had been an incredible one, frankly speaking, I feel I have achieved a lot. Taking care of my son and family and parallelly working for a better future is not a cakewalk but it is the dream that doesn’t allow you to sleep. My husband has been a very strong pillar of support for me.”

“It is very heartwarming to see more and more women taking their career seriously and working day and night towards achieving it. Through network marketing, I inspire and motivate a lot of women to become self-reliable and not depend on anybody. I believe a society can grow only if women are growing and coming forward as they are the force that driving force of the society,” she further adds. 

Dipal Patrawala is a woman who is now an inspiration for millions of women out there who want to make a career for themselves. Despite being a wife and a mother, she has very smartly balanced her life and achieved what she dreamt of. Dipal is in no mood to stop as she is still expanding her network and encouraging more women to join the Vestige in order to make them self-dependent and financially strong. With what she has achieved, despite all her struggles, one can say that she is the epitome of women empowerment in the true sense.

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Leave it to Shiwali Bhola for telling us where to travel, What to do & what to wear. Be it Manali, Goa, Jaipur, or Burj Khalifa in Dubai, she always comes up with perfect pictures & in perfect outfits.

Her favorite travel experience to date is ‘Triund Trek’. She says ” The Triund trek route is exhilarating and super thrilling. It was altogether a completely new Experience. It really challenged me emotionally & Physically. But at the end View from the Top was totally Worth it “.

When asked about where she would like to travel when the Situation gets better, she said I would love to explore Northern & Western Europe- France, Germany, Austria, etc. Even the Idea of Europe excites me as it’s a very beautiful & dreamy destination.

Shiwali Bhola and her travelling experience after the global pandemic was really good. She says, “It felt really great traveling after sitting at home for 1.5 years. I realized how much we take all these things for granted & India has so many beautiful & dreamy destinations to offer.”

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Let’s meet a true-blue professional, Kunal Devani bossing the game in the food industry with his creative and successful ventures.

Food industry is one big hub and house with numerous variety and creative versions of food satisfying human hunger. It is one of the biggest industries of the world where people cater their talent and service to the customers. Food industry is the industry which never goes out of trend, in fact it provides the most opportunities to excel. Yes! Definitely it requires the art and skill to generate the best version of food which pours happiness and bliss of satisfaction after consuming. As customer is the king of any industry if one is successful in winning heart of customers than no one can stop his way to scale ladders of success. Have a glance of one such amazing young talent who has tremendously won the hearts of his customers – Kunal Devani the biggest name in the food industry, already raking up tremendous momentum and popularity.

This young talent has achieved massive success within 5 years since inception. The main reason for his success is his passion and love for what he does! Kunal had a clear vision to pursue his future in this industry. With his sheer hard work and consistency he is awarded by Public Choice Awards and has many more awards in his tags. He sets an example to the young generation that- love what you do and perform it with passion, then success will definitely knock your doors. Kunal further added – “ I have been working hard because I am passionate about it and can’t think beyond it. But to experiment, I came up with interior business for cafes and offices and named it GK hospitality.”

After accomplishing his graduation in commerce field. The first thing he thought in his mind was to launch his first café – “Waffle Affairs” which offers deserts and waffles. Within no time his first venture was a great success. The positive response of crowd was already through mouth publicity, which made him successful. With the positive outcomes of the customers, Kunal got more inspiration and confidence to go ahead. After the success of the first venture, he came-up with another venture with very unique name – Showstopper and SkyNest – the terrace café. The name only attracted half of the crowd to go and have a glimpse of the café. No doubt it was a colossal hit as well among the foodies.

As we all know today all are very health conscious and it is most important factor for one to keep in shape. By keeping this point in his mind, Kunal’s café has a wide outlet with healthy food options which has attracted all the age groups especially youngsters. Within sometime he also started “Lean Kitchen” which is a dedicated takeaway center.  

Kunal always thanked his parents for his humongous success who have always supported him and believed in him. Kunal’s creative mind and skills with perfect implementation results in achieving desired targets. Many more success are on the way for this young talent! For more info do follow him on Instagram @kunal_devani.

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Taking giant strides in the F&B industry as an passionate and driven entrepreneur, Shilpa Bhatt Bahuguna exudes sheer talent.

Gone are the days of conventional and traditional modes of business doing, which dictated the terms of “slow and steady wins the race,” fast forward today, the mantra of business is “rule in the 5^th gear.” It is one of the best hallmarks of this current century that dynamic changes within the business world has been accepted by the masses and incorporated well within majority of the systems. The next gen customer is supposed to be more net savvy than before and more adaptable to latest cutting-edge technologies and advancements. So it become a mandate for the new set of entrepreneurs to be on their toes always providing them with creative and new products and services. We met one extremely driven and passionate women entrepreneur from India who is flourishing as an ace professional in various niches of the business world- Shilpa Bhatt Bahuguna.

Shilpa Bhatt Bahuguna who hails from Dehradun, Uttarakhand is an proud owner of her food brand “Pizza Italia – Be a pizzatarian” which has attracted tremendous fan following among food lovers through their unique and wide variety of finger licking pizzas. Their mouth-watering pizzas have catapulted in enabling Shilpa to open 8 more outlets across different locations. Shilpa also owns 2 more restaurants named “Idli Bar” and “Angrezi Beat” with also caters to many different catering businesses as well. All of the food joints owned by Shilpa have been extremely famous not only in Dehradun but also across the country. With an view to further reaching wider audiences, Shilpa is planning out to reach every nook and corner of the country taking her brand ahead nationally as well as in international markets.

Shilpa, who was a journalist by profession earlier, turned tables and made amends to rise through the challenging entrepreneurial world. Spiraling her way to the top in the business world through her innate ideas and ventures, Shilpa has been instrumental in making special place and niche for himself in the F&B industry. Being inclined towards starting her own ventures and with an inner drive to excel at the highest levels of  the entrepreneurial world, Shilpa knew she had to go the extra mile to prove her prowess and emerge as a true winner, and she hasn’t disappoint at all!

With a view to provide maximum employment and create more work opportunities for people, Shilpa hustles hard to bring the right talent on table and help them with their livelihood. Even during the testing times of the global pandemic, Shilpa went out of her way to help people provide with basic necessities, providing food to millions.

We hope Shilpa continues to motivate other millions of women entrepreneurs across the globe. For more information, follow her on Instagram @shilpa_active.    

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By Dr. Satabdi Roy Choudhury

You Cannot Survive Socially when You are not okay Mentally

Your Mental Well-Being Defines the Performance of Your Whole Being

Cheers to the Self State of Mind is the Best Therapy to Heal Soul of Your Body

From the above maxim makes it evident that in general sense mental health refers to our emotional, psychological and social integrity. It is simply how we think, feel act, react, handle stress and make choices in our day-to-day life.Now, here one need to understand the main existing difference between the mental health and mental well-being. Mental well-being is a broad category which includes people’s emotional responses, domain satisfactions and global judgements of life satisfactions. Though the above focused components often correlate substantially, but for a person suffering from mental illness or disorders may experience these components differently depending upon his or her mood, thinking and behaviors.

Why Mental Health is Important?

Mental Health is important for all of us as it helps us to cope with the various stresses of life. It provides healthy life-styles, which in return provides healthy body. A mentally healthy person can not only an asset to his family but also make meaningful contribution to the community. Moreover, a mentally healthy person can realize his full potential and can provide productive way of thought and work (Source: Medline Plus). In short, the social and economic cost associated with growing burden of mental ill health focused the possibilities for promoting mental health as well as preventing and treating mental illness. Thus, the mental health is linked to the behavior and seen as fundamental to physical health and quality of life (Source: Vikaspedia, an Information Guide by Government of India).

Why Mental Health Became Important Part of Today’s Life Style?

Today’s life-style is a multifaceted compendium of evolving technology and social media. Communication outlets are changing every part of our lives so rapidly that it can be tough to adjust (Nichols.H, 3^rd July, 2017, Medical News Today). Hence, modern life has not only witnessed scientific advancement but also an influx of technology and gadgets into our lives. In today’s age, people live a very high paced lifestyle which puts them in a state of constant stress, causing deterioration in mental health. At this juncture many would consider mental health to be a state of constant happiness and satisfaction, whereas, as also discussed earlier that a mentally healthy means ability to cope with normal activities and stresses of life. But off course it does not mean a stress-free life(Roy Choudhury. S &Barman. A, 2014, ZENITH International Journal). Various studies have shown a direct and bilateral relationships between one’s life-style and mental health. It is often small and regular habits that defines mental health. Hence, present life-style provides small to huge changes or sometimes within the on-going life-style and can cause an impact on mental health of a person (Julka. Dr. P.K, 24^th April, 2019).

From the above discussion we can summaries that the modern world is wonderful in many ways. It gives us technologically advancements so that we can easily keep in touch with our loved once. But it is also too powerfully and tragically geared to causing a high background level of anxiety and wide spread level of depression. Therefore, from here we can see the eruption of following ironical inferences: 

1. Golden Rule of Society, as per societies set rule, everyone is free to achieve via his own talent and energy. But the downside of rule is if anyone became unsuccessful than no one call it an accident or misfortune, rather the focus is mainly on lack of talent or laziness. 

• Rule that ‘You’ are Special, as per this rule each and every individual are equal and everyone is special to his or her destiny. But in society to be an ordinary is a curse. These result to be extensive race among us, to get proper appreciation and hence, the mental pressure began to be a heroism of everyday.

• Rule of Secularity, the rule is every individual is secular irrespective of any gender, caste and religion. But these whole triumph of being secular simply get vanished as we forget to being ‘human’ at very first point.

• The Philosophy of Romanticism, which teaches us that most of us should wait for very special person coming to our life and her or she will completely make us happy. Yet in reality, we mostly settle for moderately bearable relationships which are not too bad, but the bad side we cannot correct, mentally we adjust to be together.

• Role of Media,which has an immense prestige and plays a huge role in a society. But mostly our attention is grabbed to those, news which shows worry, panic, disaster, etc., due to human nature curiosity on why its negative these results in imbalance in mind.

• Rule of Perfectionism, Modern society mostly bring out the image that we have to be perfect and profoundly content. As a, result, we end up loathing ourselves and sensing that we wasted our lives being unsuccessful. Here, we have to understand that being little imperfect is not too bad. The imperfection is actually an inescapable part of our human nature. 

(Source: The School Life, An Organization)

The above inferences depicts that we our present life is mostly occupied with money, fame and self-consciousness. Furthermore, such pre-occupied thoughts prevent us from accepting the facts that are mentioned above. Thus, in order to be happy and stress free we have completely forgotten or does not pay attention that:

1. It is ok to fail
2. Self-appreciation is also important, if other does not provide you with continuous appreciation. Hence, no need to be sad.
3. We should spend sometimes away from social-media, with nature like stars at night sky, an evening or morning walk, seating on the lawn or balcony etc.
4. We have to accept others as they are, we cannot change other’s opinion according to our need. Thus, we should build friendship, the real-life friends rather than virtual.
5. Talk with someone or write in a piece of paper regarding our real fear and vulnerabilities.

Rise of Corona Virus and its Far-Reaching Consequences

The Novel Corona Virus, later named as COVID-19, is an infectious disease that can spread from human to human. It emerged initially in the city of Wuhan in China in late December-2019, when cases of pneumonia of unknown etiology were reported. Following its emergence that led to serious health concerns. By the mid-march 2020, WHO declared a global pandemic due to the substantial global-wide spread of the disease, affecting many countries (Ayesha et al., 25^th March,2021, Journal of PLOS Digital Health).

The spread of this corona virus within the society leads to devastating effect. Millions of people felt into extreme poverty. Many people lost their lives and many people remain alone in their houses, as death toll upon their family members. Many of the business enterprises faces an existential threat. Nearly world’s half of the workforce lead to loss their livelihoods. Daily paid workers mostly faced dire consequences of no money due to strict lockdown policies. Ultimately without the means to earn an income during lockdown, many are unable to feed themselves and their families. Moreover, due to this corona pandemic, the entire food market and trade policies bare the fragility. People started storage of food in their houses like grocery stores, border closures and trade restrictions prevented farmers from accessing markets. Food security and supply chain got disturbed, which leads to increase malnutrition’s of millions, many suffer from lack of safety and labor protection and as well as lack of social support. Many have started working in an unsafe condition, which exposes themselves and their families to risk. Many others went vulnerable due to long days of lockdown and home confinements. Trend of work-from-home and far from changes in free survival life-style became called as new normal and gradually people started to develop various health issues and mental health problems proves to be of serious concern(World Health Organization, 13^th October,2020)

Shadow Pandemic: Covid-19 not only a Pandemic, but also Threat to Mental Health

As more and more the lockdown policies started to become strict, the more and more people are forced to stay at home. Isolation, Social-Distancing, Separation from Loved Once, Closure of Educational Institutes and Other Workplaces, Closure of Entertainment Venues, shopping malls, Hotels and Restaurants etc., consigned people to stay at home. All these in long run, leads to negative impact. These negative impacts open the path for rising cases of Anxiety Disorder, Stress, Stigmatization, Xenophobia etc.

Hence, the competitive nature of modern life style which we are already fighting to survive, the coming of this corona pandemic and its shadow lockdown rules and regulation acted as fuel in the fire. Loss of freedom and uncertain atmosphere causes the deterioration in an individual’s mental health status. Even the children are not spared as they are also confined to home. All these new normal life pattern showed some noted behavior in the society as:

Changed Behavior Among Children during Covid-19

1. Excessive Crying and Annoying Behavior
2. Increase Sadness, Depression or Worry
3. Difficulties in Concentration and Attention
4. Some started to stay too much quite or started to avoid certain activities which they loved at past.

Changed Behavior Among Adults during Covid-19

1. Change in Eating Habits
2. Irritating and Shouting
3. Emotional Out Bursts
4. Insomnia and feeling something bad might happen
5. Revising Past Again and Again
6. Jitteriness and distraction of focus

Changed Behavior of People within the Society in General During Covid-19

1. Stigmatization towards Health Workers as they may carry the Virus
2. Stigmatization towards Quarantined Patients who Recently Recovered
3. Rise of Domestic Violence against Women leads to serious Issue of Human Rights Violation (Source: UN, Women Organization)
4. 67% rise in Suicidal Behavior due to breakdown of social network, limited access tohealth care services, fear of contracting the virus, social disengagement, mental stress and feeling of being burden on families (Source: The Wire).
5. Fear of losing the Basic Resources
6. Alcohol Withdrawn Syndrome.

Summary of Above Discussion

From the above discussion it can be summarized that the modern living is actually simple but we due to again attention, we ourselves has made it too competitive and now we are loathed. Moreover, the forces of psychological distress in the present world are currently much wealthier and more active than the needed cures. We deserve tender pity for the price we have to pay for being born in the modern society. But more hopefully, cures are now open to us, both individually and collectively, if only we can recognize, with sufficient clarity, the sources of our true anxieties and sorrows.

BIO-NOTE of the Author

Name of the Author: Dr. Satabdi Roy Choudhury

Designation: Freelance Writer, India

Email: 08satabdi08@gmail.com

Contact Number: 848680241

Born on 8^th September 1988, is a Freelance Writer form Assam, India. She started her educational journey form KendriyaVidyalaya, and completed her Graduation from St. Edmund’s College, Shillong, Meghalaya. She is Credited with MBA degree in HR Major and Marketing Minor from EIILM, Sikkim. She holds the PhD from Assam Central University, Silchar (2018). Dr. Satabdi has more than 27,788 reads, 39 Citations and 31 Recommendations from various national and international Universities as per Research Gate. She has 15 International Publications. Total of 9 Awards for her Academic Skills from different organisations and also mentioned in more than 15 media sites.

Reference:

Ayesha et al., (25^th March, 2021), “Impact of Covid-19 on Mental Health and Quality of Life: Is There any Effect? A Cross sectional Study of the MENA Region”, Journal of PLOS Digital Health, Available online at https://journals.plos.org/plosone/article?id=10.1371/journal.pone.0249107

Julka. Dr. P.K, (29^th April, 2019), “Modern Life Style and Mental Health Issue” Available online at https://www.linkedin.com/pulse/modern-lifestyle-mental-health-issues-dr-pramod-kumar-julka/

Medline Plus, U.S National Library of Medicine, Available online at URL https://medlineplus.gov/mentalhealth.html

Nichols. H (3^rd July, 2017), “How Modern Life Effects our Physical and Mental Health”, Medical News Today, Available online at URL: https://www.medicalnewstoday.com/articles/318230

Roy Choudhury. S &Barman.A (2014), “Holistic Model of Subjective Well-Being- A Proposed Model and Exploration of Contents” ZENITH International Journal, Available online at URL file:///C:/Users/ASUS/Downloads/29_ZIJMR_VOL4_ISSUE3_MARCH20142.pdfThe

The Wire, “67% Increase in Reports of Suicidal Behaviour During Lockdown: Study”Available online at URLhttps://thewire.in/health/suicides-covid-19-lockdown

The school life (an organization), “How the Modern World Makes Us Mentally Ill” Available online at URL https://www.theschooloflife.com/thebookoflife/how-the-modern-world-makes-us-mentally-ill/

UN Women Organization, “The Shadow Pandemic: Violence Against Women During Covid-19”, Available online at URL https://www.unwomen.org/en/news/in-focus/in-focus-gender-equality-in-covid-19-response/violence-against-women-during-covid-19

Vikaspedia, An Information Guide by Government of India, Available online athttps://vikaspedia.in/health/mental-health/awareness-of-mental-health

World Health Organization, “Impact of Covid-19 on Peoples Livelihood, Their Health and our Food System” Available online at URL https://www.who.int/news/item/13-10-2020-impact-of-covid-19-on-people’s-livelihoods-their-health-and-our-food-systems

Velvet Vibes released its new song ‘Mehndi Te Vavi’ by DJ/producer duo, Lost Stories and singer, Jonita Gandhi. The music video features Telugu actress Simran Choudhary and YouTube + Instagram influencer Manav Chabbra aka Mr.MNV. It’s a fresh rendition of the traditional Gujarati folk track that celebrates the beautiful ‘Mehndi’ ceremony.

Lost Stories reimagined the classic number by incorporating their peculiar sound that perfectly complements Jonita’s soothing, melodic vocals. Both artists with their respective treatments have created a sonic experience that is novel, and sure to transport listeners into a pure festive spirit.

The music video captures the blossoming and captivating love between Simran and Manav. Mr. MNV showcases relatable emotions of longing & the joy of seeing your loved one, making it truly wholesome to watch & experience.

Talking about the song Lost Stories says, “We are so stoked to have collaborated with Jonita Gandhi once again for ‘Mehndi Te Vavi’. Growing up in Gujarati families, we have always been exposed to such beautiful music that we decided to go back to our roots and reinterpret it in our own way. We tried to create a unique blend of a cinematic arrangement with lo-fi elements to enliven the track and elevate it, using our signature elements. We are just getting started on this wedding EP and can’t wait to share it with the world soon.”

Elated with the collaboration with Velvet Vibes and Lost Stories, Jonita Gandhi says,” Beyond the great music they produce, Lost Stories are more than just colleagues, they’re friends, and that makes the entire creation process really fun and such a breeze. Mehndi Te Vavi is one of the first Gujarati songs I ever sang while growing up. It’s a lovely wedding song and I think the Lost Stories touch will keep this track on your playlists all year long!

“I love the vibe of the song so much and I’m so happy that the video has turned out how I wanted it to be. Also, super thrilled to be debuting on Velvet Vibes with this amazing song”, says Manav Chhabra

The collaboration of Velvet Vibes with Lost Stories and Jonita Gandhi for Mehndi Te Vavi is the new bookmark for this wedding season. Gracing the occasion, while matching the delicate sentiments of jitters, love, excitement and anticipation – the song is sure to amp up the aura of the ceremony – in an unmatchable way.

‘‘Mehndi Te Vavi’ is composed by Lost Stories and directed by Sarthak Cheema. The music video production has been done by Native Film. The track is available on Velvet Vibes Music’s official YouTube channel, and across all streaming platforms.

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She burst out onto the Indian fiction scene with no less than a bang, with her seventh novel, He loved me enough to let me go. Now, eight years and seven books, she’s one of the most sought-after Indian authors, purely for her sharp wit, her highly relatable humour, and characters you can’t wait to sink your teeth in. And with her latest, He loved me enough to let me go, she proves that she can get your heart racing, even with thrilling action sequences, and whirlwind romances are her core strength. We may not have had the luck of meeting her face-to-face, but here are excerpts from our online interview.

You’ve written seven books thus far. Which is your favourite and why?

Huma Tanweer: Every book I write is special for me, each for whatever I went through while writing it – the creative process, the people I met and spoke to or stayed with, the worlds I discovered and tried to write about. I have huge affection for all my work, even though there are (many!) cringe-worthy moments when I reread the pages.

You’ve written about romance, relationships, politics, Indian family dynamics, women and gender issues, feminism and advertising – is there a field you’ve wanted to cover but haven’t yet?

Huma Tanweer: There are lots of unexplored spaces, and I want to cover of all them!

There’s sexism in every field. Have you faced instances of sexism as an author? How have you countered that, if at all?

Huma Tanweer: Well, I do find people have this polite, faintly patronizing attitude, like ‘oh you write chick-lit, how nice for you.’ But I don’t let that get to me.

It’s been said often enough that when you read plenty, you write better. Does that hold true for you?

Huma Tanweer: Yes, I think reading makes one write better. When I wasn’t writing myself, I read for story, for action and humour and plot. Now that I’m an (ahem!) author myself, I find myself reading for craft – for language and texture and literary flourishes and all kinds of finer things. However, I feel this latter way is the wrong way to read, because as a reader I loathe writers who lack plot and over-embellish and get self-indulgent. So, my readings gotten a little complex and confused now!  But as a writer, the attempt is always to deliver quality in both writing, and in plot.

A lot of elements in your novel resonate with who you are as a person, or with people in your life – whether it’s Aarushi’s character, or the life in Kashmir. Does that come instinctively? And do you think all writing should have a personal connect, in some way?

Huma Tanweer: I think we’re on stronger ground when we’re drawing from life. We write with authority when we’re writing with authenticity.

How do you reach into yourself and imagine such stories?

Huma Tanweer: Growing up, there would be a lot of sitting around on a double bed drinking chai and eating food, talking family politics and gossip. Because I was a jovial, carefree and don’t-give-a-damn sort of a person, I’d be lying around, listening to a lot of age-inappropriate stuff, and nobody would notice. My childhood impressions are very strong. I have a good memory. Although, my interaction with my father was minimal, but I’d heard so many vivid stories about his life during those duple-bed chai sessions that I could write a book about it!

It’s important to have a rich conversation. I am very interested in people and what their real shit is. Not the uparkibaat. I talk a lot to people. Even people whom I meet on a flight or at a literature festival. If you can unlock something, they haven’t told anybody else, it’s like winning a chocolate in a contest.  A very, very special chocolate! I really treasure that.

What gives you the confidence to speak to just anyone?

Huma Tanweer: Chai?!! Or really good food! I’ll be like, “Ya, let’s have chai, let’s chat.” We’ll go somewhere and stare deeply into each other’s eyes for hours and talk. I enjoy people who are willing to talk about themselves. But one thing I cannot do is polite conversation. That married couple socializing scene with its boring, fake conversation. I zone out, make excuses and leave because I’m terrible at it. It gives me a headache. I’ve left all those kinds of WhatsApp groups now. They just eat up your time and give nothing in return. You must weed out of your life.

I love that you can be so arrogant!

Huma Tanweer: Everyone has something that is their jalwa. We are all arrogant about something. One hundred percent you’ve got something too. Like all those people who go to Bombay to become actors. Clearly, they see something on the screen, and they think, “I can do this.” Or somebody who’s good at science will say, “I can crack this, or make this.”

I’m only selectively arrogant. I’m not confident about many other things. I can’t cook. I can’t swim. And don’t even talk to me about my tax returns! But I am a little arrogant about my writing.

Do you ever encounter difficulty in writing?

Huma Tanweer: Writing has always been my escape. I go back to it compulsively. I suddenly wake up at the night wanting to write. It sounds very shallow, but I have written in when people around me were unwell. I have written a very sunny, happy scene in times of great sorrow because that’s my way of switching off.

And then something happened in my life, I couldn’t write at all. It was like a muscle that wouldn’t work anymore. That just blew my brain sideways.

How can you protect for the pain that happens?

Huma Tanweer: I tend to write very sunny, happy books. I have a naive sort of belief in the goodness of people and the existence of romance. If something shatters my illusions, then it becomes tough. But pain avoidance cannot be a life policy. I always tell my fellow authors that it’s ridiculous to use pain avoidance as a strategy. You’ll never do anything.

I tend to go at things full on and not have any protective armor. But I’ve also become very good at JOMO (joy of missing out) and not doing things I don’t want to do.

What does success mean to you?

Huma Tanweer: There are two parts to it. One is your personal standards based on your ideology. It’s very important to be personally satisfied with what you put out. You should like it.  The other is that people should like it. Like you go to a party and someone says, “Beta yeh kitaabpadha, bahut acchalikhatumne.”

I’d be quite sad if I wrote stuff that I thought was great and everyone was like, “What is this shit?” That’s real too. What’s not real is how much I got paid or whether I won any awards.

At last, how do you deal with criticism?

Huma Tanweer: I think I have a healthy relationship with feedback. I realize that it’s constructive. Of course, sometimes when a person just hates you, it is not constructive. But I can suss that out.

I sense that the person is coming from their own place of hurt or their own weird motivation and that really, it’s got nothing to do with my book and so I don’t take it personally.

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Instagram influencers are becoming sensations now, Gautam Gupta, who is also a content creator on Instagram, has gained over 100,000 followers organically. Gautam is a Fashion Influencer and Product reviewer mostly known for his authentic product reviews among his audience. Gautam is also having a Tech Channel on YouTube by the Name of Gautam T4Tech. 

Gautam has been working as an influencer on Instagram since 2018 and in just the last 2 years he attracted an audience of more than 100,000 people on his profile and has worked with some big brands to mark their impact over his audience size. With more than 100,000 people on his Instagram, brands are loving to work with him, that’s why an engaged audience can get you if you post genuine content, the new wave of social media influencers is surely proving beneficial for creators like Gautam.

He started his carrier as an Influencer in 2018 and now in 2021. He gained a massive audience of 1 Lakh People and also the family members of Gautam Had supported him a lot in every situation .

Gautam is just a 19 year old College student but still he managed to get more than 100,000 audience on his Instagram. And he also runs a YouTube channel. How he manages all his Instagram, YouTube work with his college life is really good and we can say that time management is one of his skills.

We all know how much competition is growing nowadays on Social media and some influencers have only followers but they do not have their influence on their audience. That’s why sometimes brands face some issues while approaching the right influencer to work with them who helps them to reach their product to more audience and help them to grow. 

Gautam is one of the People who can help you. He achieved more than 100k followers in such a short span of time and worked with some big brands. He is one of the influencers who grew organically that’s why he has an influence on his audience. 

From the last 2 years, Gautam has worked with more than 100+ brands such as ZEE5, ColorsTV, Dettol , The Man Company, Havells , ET Money , Lays , Bingo, Mediatek , Parachute (Hair Care Brand) and many other famous big brands.

Gautam’s Instagram profile –  https://www.instagram.com/igautam_gupta

YouTube Channel Link – https://www.youtube.com/GautamT4Tech

He had worked with many famous brands because of his strong influence on his audience. Many Brands worked with him many times because they got results after working with him. 

Some Instagram influencers only have followers but they do not have any impact on their audience and if you are a brand or have a product and want to market your product with an audience with the help of an Instagram influencer then you should find who has an impact on their audience.

Gautam is a living example of how brands and creators collaborations should be like, for creators who have experience in their work, Gautam really stands out among other fellow influencers.

Gautam also has good knowledge of Technology products. He also has a YouTube channel by the name of Gautam T4 Tech where he tells his audience about Smartphone’s and also doing reviews mostly about tech products . You can see his videos on YouTube where he gives reviews on Smartphone’s and tells his audience whether this device is good for them or not. He also worked with big Smartphone brands like OnePlus , Motorola & Lenovo etc .

From His childhood till now , he always have interest in technology products and even the thing is that when someone has a damaged or problem in computer or any windows related problem he solves his/her laptop or computer problem very easily . So this indicates still Gautam is passionate about tech products or latest gizmos

Not Only his YouTube Journey Ends Here , also he had made 250+ video’s on YouTube and had more than 400,000+ Views On His YouTube Channel (Name – GautamT4Tech)

At this time of social media where some influencers are facing to grow their social media handles, some influencers who grow organically and have an impact on their audience with years of experience in their work are working fine and helping brands to reach their products to more audience.

He also thanks his followers who have also motivated him with a positive mindset that has helped him to grow as a perfect Influencer.

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