The digital marketing landscape is evolving at such a rapid pace that one’s experience in the next few years may be vastly different from what others are currently experiencing. Before this quick transition occurs, one must seize the opportunity to enter the digital marketing field. Chirag Aggarwal is one of those rare individuals who has mastered the art of digital marketing and is always improving his talents in anticipation of a major shift.

Knowledge empowers education

Hailing from a  humble family with not many resources, Chirag’s father took money from his brother to pay his education fees. He has been an average student but was not much focused on his studies because of which he was not able to complete his graduation in BTech. After dropping out of college he began working in a call center but again dropped his job after 25 days.

Despite the fact that he did not complete his education, he never stopped working. In 2017, he re-joined and was offered a position as a content writer with a starting salary of Rs 5000 rupees. He worked as a writer for the following two years, earning only Rs 12000. He then left his time with the organization to pursue his great aspirations.

Creating a world of digital entrepreneurs 

To enhance his sales skills he started working with a direct selling company for around a year and in 2020 began with Affiliate Marketing. He was earning 30-40k a week when people were losing their jobs, which was a fantastic period for him. He became increasingly interested in Digital Marketing as time went on, and his career progressed.

Currently, he works in a variety of digital fields, including affiliate marketing, social media management, trading, and content marketing. He has aided over 2000 people who have benefited from his expertise. So, while his road has not been simple, he has learned a lot and continues to learn in order to break current records. His application,  Digital Card App “DigiVisit” has been recognized by the media.

Talking about the current situation he said, “ The current market situation is booming and people who don’t have knowledge of the Digital Sector or market are facing a lot of losses in business as well as in the job.” He further added, “ According to me, the approaching years will be more fortunate for those who learn and invest money in digital abilities. When entire businesses close, only e-commerce thrives, and if we do not upgrade ourselves with time, we will be replaced just like the obsolete mobile phone.”

What sets him different from the market is that their offering is a digital product that consists of e-learning training courses on social media marketing that assist students and people in adopting digital skills so that they can use them as a source of money rather than just for fun. Furthermore, they provide customers with services such as stock market training and other similar services so that they can take advantage of it. Because of their constant hard work, hundreds of people from all around India are now connected to them.

Envisioning to rein the domain

With a mission to educate people and especially students to not be dependent on only formal education, he wants them to start learning self-education that can make them stand apart from the crowd. The upcoming era is for those who know how to use social media and digital sources in the right way.

For the upcoming entrepreneurs, with his past experience, he advises, “ New entrepreneurs and start-ups must keep in mind that they must treat their business as if it were a job; otherwise, they will have to work for someone else and devote their full attention to their business. In our world, nothing comes for free; free is a marketing strategy, so if you want to learn and earn, you must spend on your education.”

In the future, he plans to connect with youngsters all over the globe to make them capable so that they don’t look for a job anymore. Young minds should definitely connect with him to work under his vast expertise in the world of digital marketing.

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A new pan India study recently revealed that out of 515 healthcare workers, 95 percent showed seropositivity after two doses of Covishield as well as Covaxin. Out of 425 Covishield and 90 Covaxin recipients, 98.1 percent and 80 percent, respectively, showed seropositivity, stated the study published in preprint server medRxiv on June 4.

Seropositivity means having the presence of antibodies in blood serum. Dr. Awadesh Kumar, the lead researcher of the study from GD Singh Hospital and Diabetes Institute, said the study found that both vaccines were equally good and could produce high antibodies even after a single shot.

The study was conducted across 13 states and 22 cities and found that the vaccines could generate an immune response in 95 percent of recipients, 21 to 36 days after the second dose. Seropositivity was observed in 98 percent of those immunized with Covishield as opposed to 80 percent in Covaxin recipients.

“Our primary aim was to analyze antibody response (seropositivity rate and antibody titre) following each dose of both vaccines and its correlation to age, sex, blood group, body mass index, and co-morbidities,” researchers said.

Anti-spike antibody titre is being measured at four time points: day 21 after the first dose until the day before the second dose; day 21 to 28 of the second dose; day 83 to 97 (three months) and day 173 to 187 (six months) after the second dose. 

Second blood samples (5 ml) were collected from those eligible from day 21 to 36 after the second dose of each vaccine. A total of 515 (305 male, 210 female) participants took part in the study, of which 425 and 90 received both doses of Covishield and Covaxin, respectively.

The seropositivity rate was significantly higher in Covishield as opposed to Covaxin recipients (98.1 percent v 80 percent, respectively). The Seropositivity rate was significantly more in participants aged above 60 (96.3 percent) as opposed to 87.2 percent in those aged below 60, in overall cohorts, primarily contributed by Covishield recipients, authors stated. Breakthrough infections were noted in 5.5 percent (22/399) cohorts in Covishield and 2.2 percent (2/93) of Covaxin recipients. The majority had mild (28/30) to moderate (2/30) Covid-19 infections and all. 

Dr. Samiran Panda, head of epidemiology and communicable division at Indian Council of Medical Research, said that they were looking at a population level data, and taking samples from a certain group (like healthcare workers, for instance, in this study) may not indicate an extrapolation of inference in a wider group of people.

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COVID Update: According to the Union Health Ministry, India on Friday recorded as many as 91,702 new Covid cases, taking the cumulative caseload to 29.3 million. The country has registered above the 3,000-mark once again with 3,403 more people succumbing to the disease. With this, the death toll in the country has jumped to 3,63,079.

The country now has a total of 11,21,671, active cases, declining by 46,281, which comprises 4 percent of the total caseload, the data stated. India’s recovery rate now stands at 94.77 percent. 

Meanwhile, 1,34,580 people were discharged after recuperating from Covid-19 on Thursday. This took the total number of discharges to 2,77,90,073.

A total of 24,60,85,649 vaccine doses have been inoculated. India has tested 37,42,42,384 samples for Covid-19 until now, according to the Indian Council of Medical Research (ICMR).
This COVID Update is from verified resources.

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Holding over eighteen years of experience in the food and catering businesses, House Of Catering, founded by Karan Dutta is a company with a team of experts that bringing the best of the hospitality industry. With his two confidants, Manoj Mondal and Gajraj Singh, Karan Dutta is scaling heights procuring his impeccable services at a variety of events like Gatherings, galas, functions, career expos, wedding and birthday occasions, or any kind of event for that matter.

Based in Ahmedabad, the House of Catering was incepted in September 2017 with a vision to bring grandeur to the hospitality domain. A proprietor firm, the effective team has strong domain knowledge and holds expertise in their respective fields.

The Team of Maestros

The founder Karan Dutta being an expert in Sales and Marketing has been working with the big guns of the industry for the past 13 years. A few of his major and reputed expeditions included working with brands based in Gujarat like TGB (TGB Banquets & Hotels Ltd.), Foodlink Catering, Red Events, and Renaissance (EastIn). Having had such an eye in the market already, he got acquainted with the know-how of the industry before starting his venture. His track record of successfully handling the project with Mann Salwa Caterers LLP is a well-known fact across the domain.

Working laboriously in the field of food production, Manoj Mondal has a good 16 years of experience as a chef. He has worked with a few of the well-known brands across the country like Tomatoes & TGB. Manoj was associated with TGB (TGB Banquets & Hotels Ltd.) as an Executive Chef in Outdoor Catering Events across India and overseas. Manoj along with the team started continental and other international cuisines with many new innovations in the menu. Karan knows that food is paramount at any event, so he has got the best to please the audience.

With the experience of 18 years in Hotel and Catering operations, Gajraj leads teams of catering and service operation assistance. He has worked with brands like Orchid Group and TGB (TGB Banquets & Hotels Ltd.). Gajraj is responsible for day-to-day catering operations, services and making sure that the event team performs well. Gajraj along with the team provided VVIP and Butler service in India and overseas from Prime Minister of India to many corporate giants like Haldirams, Action Shoes, Kataria Group, RK Marble, Gallops, Venus, Zydus Cadila, DPS (Lohia), Geetanjali Group, Adani, Reliance Group, Goyal & Co., Iscon, Popular Buildcon, Royal Touche, BCCI and many others.

Karan Dutta believes that his team is not the employees he hires to work, instead, they are his family who strives each day together to be the better version of themselves. With such excellence holding them, House Of Catering is all set to rein all domains and emerge more successful every passing year

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The second wave took all businesses by surprise but preparedness on the part of real estate and construction industry has made sure that the impact on the stakeholders is minimal.

Measures like planning of supply chain, procurement of materials in advance, adapting to digital tools for sales, keeping costs under control and making in situ arrangements for construction workers have helped the industry in coping with the current situation.

In situ labourers:

The biggest issue which has been plaguing the construction industry in the last one year has been labour exodus and this hit the industry the hardest. What the industry learnt as a lesson was to stop this exodus by retaining labourers. This time around the state government has also cooperated and permitted construction activity if the labourers are at site. Hence civil construction work is progressing unhindered.

“We have invested in basic equipment and oxy meters, thermal thermometers and oxygen concentrators.  We have also made a quarantine quarter for any one showing symptoms.  Besides, CREDAI has Helpline Number which our members can call to obtain ambulance services, doctor on call and a medical kit. CREDAI in co-ordination with the Labour department has also organized vaccination camps on site,” explains Errol Fernandes, Secretary, CREDAI Bengaluru.

Even individual real estate and construction companies are ensuring good facilities for labourers at site. “We have provided them good sheds at our sites with basic amenities of water and electricity. Even if there is no work at site, our inhouse team of project managers and site engineers visit the sites and make sure they have enough food, mask and medicines. We also started tracking their payment which used to come from their contractors and started ensuring they get the same by cash or online,” explains Priyadarshi Mishra, CEO & Founder, Design& Construct, a prop-tech company offering end to end construction solutions.

Another advantage of keeping labourers in situ is that it will prevent them from going to their hometowns which will in turn prevent the spread the Covid.

Planned procurements:

Another issue during the last lockdown was shortage of construction materials. This time industry players have been smartly procuring weeks in advance anticipating any eventuality.

“We planned our supply chain and procured materials in advance that would last about 6 – 7 weeks. This will ensure that there are no delays and we stick to our construction timelines,” avers C N Govindaraju, Chairman & Managing Director, Vaishnavi Group, a leading construction company based in Bengaluru.

Going digital:

The pandemic also accelerated the digital shift.  Real estate and construction companies have been investing heavily in going digital for the past 1 year and therefore were better prepared when the second wave caught them unawares.

“We have developed our website during the pandemic to provide relevant information to our prospects and to enable them to reach us in a seamless manner. We have also been posting regularly about our business updates on our social media handles to keep our customers informed, and to receive feedback or concerns. For the primary customers, we have developed an app in-house for smooth order processing and making information related to SKUs readily available,” explains Dr Prashanth Reddy, Managing Director, Fundermax India, a subsidiary of Austrian company into sustainable facades for buildings.

Concurs Govindaraju, “A majority of our projects cater to young, first home buyers. Therefore, we have actively invested in our digital presence. Today we are able to close on sales entirely on digital platforms. From marketing to a potential customer on digital assets, to taking them on a virtual tour and finally close a sale and receive the payments – everything is done virtually. What has also changed this time around along with preparedness from our end is a shift in customer behavior and openness to explore homes virtually.

Digital tools make customers happy too. “Digital tools are also making our business development team more efficient as we can now track-develop-and close sales better than ever and customers are happy since they get live updates,” concludes Priyadarshi.

Holding a strong foundation of over ten years in the development profession, Alokesh Sharma has manifested a strong foothold crediting his endeavors with Teach for India and his work with three state Governments in the realm of education. Moving to Uganda he explored the field of finding classroom solutions and strong teaching networks and grew his skills as an educator across the seas. With his most prized venture of ‘Kayantar Foundation’, Alokesh has set the blueprint to refine the quality of living in remote and marginalized areas and communities by focusing on improving the aspect of education, livelihood, and health.

With a visionary approach to do something for his country, Alokesh came back to India. Catering to his love for the villages, he decided to visit them and contribute to the development of these rural and marginalized areas. His expeditions started at Mandwa, Rajasthan where he co-created an entity to design programs that led the people native of the place to grow, learn and work according to the dynamics of the society. Being satisfied with the work in progress at one place, Alokesh moves to another state, another district to procure his services. This way he has been to areas in Kihar Valley in Salooni Block, one of the most remote blocks in Himachal Pradesh , improving the quality of education in those areas.

Having worked in these places, Alokesh moved to Nuh, an aspirational district, and laid the ground for Kayantar Foundation, a Not for Profit Company to support communities for acquiring conducive living conditions through an integrated development approach by focussing on Sustainable Development Goals. Stating his vision behind Kayantar, Alokesh Sharma says, “It has been established that development must balance social, economic and environmental sustainability. An integrated development approach is needed to address all the themes in a community for holistic development. We intend to work in remote and marginalized places of the country through committed development professionals and bring about this transformation.”

Kayantar Foundation leads two major aspects of change:

1)      The integrated development approach addresses the social issues in a systematic manner.

2)      Development Learning model to bring in aspiring and motivated development professionals.

The program focuses on taking aspiring and motivated development professionals through a one-year-long on-ground journey in the rural setup. The model is called Development Leaders For India (DLFI) and is a  Field-Based Development Learning Program. The program brings in motivated and passionate learners who will act as changemakers in partnership with the promising local champions. “We work on the themes of livelihood, education, and health together with the cadre of youth who benefit from peer learning”, says Alokesh.

Vision to uplift the society

During the pandemic, his foundation has started a scholarship program for students and has set up centers with oxygen concentrators in the Nuh to provide support to the people in need.

The intervention through the medium of Kayantar Foundation will create a self-governed structure for the community that would be sustainable and ensures that the community is able to generate revenue for its members.

Alokesh Sharma aspires to co-create autonomous and self-sustainable communities. His idea is to co-establish organizations that will be owned and led by locals will account to enable and support quality education, livelihood and health yielding better life opportunities for the community members.

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?One of the popular institutions in Mumbai is Dwarakamai Charity Sanstha. It plays a vital role in the social, academic, and cultural fields and looks after the needs of the poor people who have lost their job in the pandemic.

During this corona period and lockdown all over the world, the economic situation has got worse at every pace. A heart-breaking news was brought to attention that most of the journalists were facing tough times.The president of the organization, Gaurishankar Chaubey took a quick initiative to help them. He transferred money directly to them from his bank account. Most of the journalists from Mumbai to Uttar Pradesh have been given this benefit by the institution.

Gaurishankar Chaubey is a young & enthusiastic entrepreneur, social activist, and philanthropist.He was born on August 12, 1986 in Jaunpur, Uttar Pradesh. Gaurishankar is the eldest son of the family. As a child, he took part in many plays like Ramayana & Mahabharata. He started the Dwarakamai organization to help out the needy people.

In reality, the big businessmen or the politicians who promise to help these needy people and say that they will stay by their side when the worst arrives, actually do no work except being good at delivering speeches which are always filled with fake hopes.Gaurishankar Chaubey turned out to be exactly opposite of them, when no one took care of the journalists, Mr. Chaubey made sure to look after their needs. Due to his help, there was relief and happiness among the journalists.Journalists were thankful to Gaurishankar Chaubey due to his great work. They said “when someone is not taking care, then you have taken care of us at such a time, you are eligible for piety.”

Dwarkamai Charity Sanstha is continuing their service even in this pandemic. Every day the office bearers of the institution went to the slums of the suburbs Malad, Kandivali, Goregaon and sanitized each house. Not only this much but they also distribute masks and other safety materials. The Dwarakamai Charity Sanstha has made huge contributions till now. The organization has also started an awareness campaign about all the disease but now specifically about Corona. They always receive positive responses and blessings from the public to keep up the good work.  

Gaurishankar’s success can be measured by the awards he has won so far but for him the real success is to see one happy, healthy and grow in their lives. He has a beautiful family. No matter what, he loves and protects his family. He and his wife are blessed with two sons and one daughter, together they live in Mumbai. Gaurishankar is a self-made man who started his journey with an aim to change his life, but as he reached closer to success he motivated and helped a lot of people, he touched the hearts of each and every individual he came across in his life. Due to his work, he earned the title of “People’s Person”. He was also appreciated by the Governor of India and is in close touch with him. Gaurishankar’s journeyinspires and motivates many aspiring young people who are struggling to have their ends meet.

To stay updated about Gaurishankar Chaubey and his organisation, you can follow him on social media, the links are below:

Facebook: https://www.facebook.com/Gaurishankarchaubey

Instagram: https://instagram.com/gaurishankarchaubey?utm_medium=copy_link

Twitter: https://mobile.twitter.com/gschaubey?lang=en

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A unique online platform for music lovers to get recognised

There are many online events and contests related to music, but only a few online events are such that are very popular among music lovers. One such online music contest is –M.I.T.A. i.e. “Musicology International Talent Awards”. Performing arts institution ‘Musicology’ conducts these Awards. Music students and music lovers from all over the world participate in MITA and the winners receive the prestigious MITA award. Music lovers whether they are school-college students, working professionals or home makers may apply for these awards. Certificates are issued to all participants and winners which can be used to enhance one’s profile.

Recently the MITA Awards for the year 2021 were announced for different categories. The awards were announced by renowned actress Delnaaz Irani along with Musicology director Manisha Dixit. Manisha Dixit said, “This year we received thousands of applications for MITA from all over the world. Out of all these applications, we shortlisted about 1,100 contestants and then picked the winners in different categories. The main categories are according to the level of the applicants such as Beginner, Intermediate and Advanced. Apart from this, there is a ‘junior’ category for small children.

This time MITA awards were given to winners in different categories of singing and instruments like Guitar, Piano, Drums and Keyboard etc. Some of the winners are Garima Moudgil (Vocals) – Australia, Aarushi Sharma (Vocals) – USA, Saksham Srivastava (Guitar) – Noida, Praneeth Reddy (guitar) – USA, Kavya Jain (vocals) -Sweden,Yashoman R.dixit (Keyboard) -Noida, Drishti Goel (vocals) -Agra, Ashima Ahlawat (piano) – Noida. Arvind R (Vocals) – Kerala, Suvarna Sharma (Vocals)- West Bengal, Rakshay Gupta ( Keyboard) – Ghaziabad , Neil Rastogi (Keyboards) – USA , Angad, Ashmit and Saashi ( keyboard) UAE, Aaron ( Keyboard) Oman. Gia and Samidh ( keyboard) , London U.K. and Kuhu Marwah (Vocal) – Noida.

When asked about the unique features of MITA, Director Manisha Dixit said, “In order to maintain a certain level of awards, we have fixed a course for the applications. Anyone who applies for the MITA award has to complete this special course. It becomes very easy for the students who are already learning through online courses offered by Musicology Academy. These students are already familiar with this course. Though this award is open to all and anyone can apply. They can prepare for this course and apply for awards. There are two benefits to the applicants – they get to learn quality music and also get an MITA certificate.

Full information regarding MITA can be obtained by applying on our website www.musicology.net.in or by contacting us at our phone numbers.”

When asked about the online courses offered by the academy of Musicology, Manisha says, “Musicology has been providing quality music education to the students since the year 2003 and we are proud to be recognized as one of the best music education institutes in India. We are also very grateful to our students and their parents who have always given so much love to musicology. On the request of many of our students, we started online music courses in the year 2012. For this we have prepared our new syllabus, books and app especially for online music classes. Today, more and more people are showing interest in ‘live’ online music classes. We are glad that with our experience in online music training we are able to provide quality music education to students all over the world.”

Is online music training as effective as offline? When asked, Manisha says, “At Musicology, we have made online music classes very effective by working on it a long time ago. Over the years, we have developed a method that not only makes online music education possible but in many ways makes it better than offline. This is the reason why today students of all ages from all over the world are learning with our award-winning online music courses. Not only this, Musicology is also running its training program in schools and institutions. Asked about the unique features of Musicology’s online courses, Manisha says, “These courses are specially designed for online music lessons. Students take live classes and learn with the help of online app and books. We have developed different courses for all age groups. Our founder Anurag Dixit has developed these courses with more than 20 years of experience in performing and teaching music. Apart from being one of the most popular artists in pop music, Anurag is an award winning music educator. He has trained thousands of students since 2003. His students include MTV artists and music industry professionals”.

Manisha Dixit also said “the online music school offers courses with different grades and the training is imparted through step by step method. This makes learning music much easier.

Apart from songs, all the courses include technical exercises, theory, ear training, and music language which are taught with proper methods. All the teachers of musicology are given special training by the directors and experts. They start teaching in musicology only after extensive training. All the teachers teach the students through the same curriculum and methods to ensure that the students get uniform experience.”

After completing the course in musicology, students get a certificate that is recognized by the registered institution. Students who complete courses of more than three years are also eligible for LOR (Letter of Recommendation) which helps in improving their profile. These certificates and LORs are helpful in college admissions and job interviews.

Complete information regarding musicology online music courses can be found on its website www.musicology.net.in.

The upcoming UN general assembly president, Maldivian foreign minister Abdulla Shahid, selected Indian Foreign Service (IFS) officer K Nagaraj Naidu as chef de cabinet for the duration of his one-year term to guide the world body through its return to normalcy while countries work to manage the pandemic.

“Today, I have appointed ambassador Thilmeeza Hussain as a special envoy of the PGA, and ambassador Nagaraj Naidu Kumar as my chef de cabinet. They will be instrumental in delivering my vision for the #PresidencyOfHope, “ Shahid tweeted.

Hussain is the Maldives’ permanent representative to the United Nations and also serves as the country’s ambassador to the United States and Canada.

Naidu is India’s deputy permanent representative to the United Nations, and he will be on loan to the UN for a role similar to the Indian prime minister’s principal secretary, who manages the cabinet bureaucracy; also similar to the US president’s chief of staff. Most likely he will be the first Indian diplomat to hold this position, and his appointment reflects India’s growing importance in the international community.

In January, India began its eighth two-year term as a non-permanent member of the United States Security Council, with the implicit objective of bolstering its claim to permanent membership in the world’s most elite club of nations.

Naidu’s leadership of the UN general assembly bureaucracy will be crucial at a time when the international body is attempting to regain its footing as Covid-19 is gradually brought under control.

S Jaishankar, India’s external affairs minister, was virtually present at the UN General Assembly’s most recent session.

According to figures issued by the Union Ministry of Health and Family Welfare (MoHFW) on Thursday morning, the death toll from the coronavirus illness (Covid-19) in India climbed by 6148 in the last 24 hours, bringing the total to 359,676. In India, this is the most number of people who have died as a result of the Covid-19 epidemic in one day.

The number of new cases decreased below 100,000 for the third day in a row, with 94,052 people testing positive during that time period. This is, however, the second consecutive increase in new cases, albeit a minor one. According to the data, India’s total Covid-19 infection count has increased to 29,183,121 in just one day.

The massive increase in daily mortality could be ascribed to the Bihar government’s altered data. Bihar first reported 20 fresh deaths on Wednesday, bringing the total death toll to 5,478. Later, a backlog of 3,951 deaths was added, bringing the total number of deaths to 9429.

According to the latest figures released on Thursday, 151,367 additional people have recovered from the sickness, bringing the total number of cases to 27,655,493, with a recovery rate of 94.76 per cent. Active cases have dropped to 1,167,952, a decrease of 63,463 instances, and now account for 4% of all positive cases.

On Thursday, the government-run Indian Council of Medical Research (ICMR) reported that 2,004,690 samples were tested for Covid-19 on June 9, compared to 1,985,967 on June 8. According to the ICMR, a total of 372,198253 samples have been tested for the illness.

The Union health ministry recorded 86,498 new infections in the previous 24 hours on June 8, the first time the country’s Covid-19 tally had seen an increase of less than 100,000 new cases in a single day since April 6. The number of new cases increased slightly the next day, to 92,596. On the two days, there were 2219 and 2123 daily fatalities, respectively.

After the United States, India has the second-highest total Covid-19 instances in the world. It ranks third in terms of linked deaths, after the United States and Brazil, respectively.